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Microsoft’s Bing – News Other Than Its Announcement

Brand Issues, Disease, Sponsored Links, and Thoughts from Apple

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Microsoft announced that while its new search engine Bing will be rolling out gradually over the next several days it will be available to all on June 3rd – Wednesday. We covered the announcement here, but a few other things regarding Bing are worth noting as well.

Bing vs Bing

I wrote about this here as well, but Fortune Magazine extended an offer to Microsoft for his services (which may equate to no value). He claims to have had the Bing brand established since ’83.

Stanley Bing

Bing is the penname of a "business humorist" who saw an opportunity for some publicity and to have a little fun at the same time. Microsoft is playing along. The company shared the following letter to Bing on the Live Search Blog:

Dear Bing (the Author),

We couldn’t help sit up and take notice of your offer of services from one Bing to another.  We were moderately surprised and mildly excited. As you might have guessed, today is quite a big day for us.  Even so, we dropped everything when we saw your press release this morning.  After an emergency meeting (three people were invited, all declined), we’ve decided to take you up on your offer.  We’re not certain what exactly this would involve. We’re not certain it would pay much (nothing, actually) but we look forward to starting a dialogue and hope we can work together soon.  Let’s do lunch. In the meantime we are sending you a case of moderately priced cigars.

Your pals,

Bing.com

Bing’s Fortune of Disease

MG Siegler at Tech Crunch is sharing a screenshot of a fortune from a fortune cookie that translates the word "disease" to "bing" in Chinese.

Apple Co-founder Digs Bing

Steve WozniakApple Co-founder Steve Wozniak (also of Dancing with the Stars fame) is reportedly a "big fan" of Bing so far. "That was the most astounding software demo I’ve every seen," he is quoted as saying ("big fan" was quoted as well).

According to this article at Yahoo Finance, Woz is still withholding judgment until he gets a chance to really use Bing though.

The Bing Landing Page

Bing has a placeholder landing page up now. This was nowhere to be seen at this time yesterday. There’s not much to it as the search engine awaits full launch. Right now (for me at least) it simply says, "Bing & decide," apparently the tagline they’re going with. It does reflect the company’s description of Bing as a "Decision Engine." Other than that, it just says "coming soon…" and links to a demo video.

Bing Coming Soon

Bing on Google

Bing is already being advertised on Google. A search for "bing" on Google returns a top position sponsored link for the search engine. Interestingly enough, it’s the third natural result.

Google+Search”>Bing on Google

A day after its announcement, Bing is still one of the top trending topics on Twitter. The Bing results in a Twitter search are rolling in incredibly fast. I wonder how long it will be before the chatter dies down a bit.

Microsoft’s Bing – News Other Than Its Announcement
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  • Guest

    Competition is always good in any marketplace. Personally, I like using www.dogreatgood.com as they donate to pet rescue groups from searching. I search, they donate!

  • http://interestingfactsabout.blogspot.com/ Shane

    You guys have really gathered some good information about Bing here on your site. After reading on your site about Bing I opened the site i.e. www.bing.com/ and after seeing there demo I was impressed just like Steve Wozniak, maybe more than him and wanted some more information on Bing which I finally got here.

    Thanx

  • Spartacus

    To be honest I have been buzzing about for the last few days.

    I wrote an article this morning about this and I’ve added a few extra videos:

    http://www.technicalspartacus.com/2009/05/29/bing/

  • http://www.doghouseplans.net/ dog house plans

    Its good to hear that Microsoft have their own search engine now. Hopefully, Microsoft can survive with all of these competitions.

  • http://BingDevelop.com YAng

    I don’t know about you guys I use google for information search, and bing for personal search, ex: shopping, map, videos

    To see if you really like bing or google, here is blind test that I found out on the net.

    http://blindsearch.fejus.com
    -it provides 3 search engine results, Google, Yahoo, Bing
    -you dont find out which one you like the best until you click to vote for your favor search engine

    I am also starting a site tracking bing @ bingDevelop.com. I would love to have people write their comments about bing @ http://bingDevelop.com/feedback/