EnterpriseCustomer

EnterpriseCustomer

AT&T Launches Xandr, Enabling Individualized Targeted Television Ad Sales

Xandr is a name that draws inspiration from AT&T’s rich history, including its founder Alexander Graham Bell, while imagining how to innovate and solve new challenges for the future of advertising.

Verizon Business Markets CIO: We Have to Humanize Technology

The CIO of Verizon Business Markets, which is Verizon’s small business segment says that “We have to humanize technology.”

Vlocity Thriving on the Salesforce AppExchange Focusing on Industry Verticals

David Schmaier, CEO and Founder of Vlocity, a Forbes Cloud 100 Company, says that Vlocity is the fastest company ever built on the Salesforce AppExchange and the Salesforce platform.

Zippin CEO: In 5-10 Years Every Store Will Be Checkout Free

What if going to a store was as easy, or even easier, than shopping online? Zippin intends to bring this concept to all stores by providing a software platform and a technology solution to retailers. 

Chinese Internet Growth is Staggering and is Still an Enormous Business Opportunity

South China Morning Post CEO Gary Liu recently gave a Ted Talk explaining the staggering growth of the Chinese internet and how it is rapidly changing millions of lives for the better.

How to Use Data to Become Incredibly Customer Centric

Steve Stone, former CIO of L Brands and Lowes, recently discussed how retailers can use data to serve their customers better and become incredibly customer centric.

CEO’s of Adobe, Microsoft, SAP Announce the Launch of the Open Data Initiative

CEO’s of Adobe, Microsoft, SAP announced the launch of the Open Data Initiative, a new data repository in the cloud dedicated to facilitating collaboration across the global research community.

Clorox: Digital is About Changing the Way We Do Business

From a business operations and marketing perspective, you might be surprised to discover that Colox itself is undergoing a multi-year transformation with the goal of becoming a digital company.

Adobe Creating an Industry Around Digital Engagement and Customer Experience Management

Shantanu Narayen, Adobe CEO, recently discussed on CNBC about how Adobe is working to actually create a brand new industry focused on digital engagement and customer experience management.

How Adobe is Using AI to Transform the Customer Experience

“Adobe Sensei an AI and machine learning platform that deeply understands how our users work and delivers a lot of simple workflow that makes that magical moment happens in any of our applications,” noted Abhay Parasnis, CTO & EVP at Adobe.

Could Your Small Business Benefit from Using Chatbots?

The mindset of the modern consumer is one of urgency and convenience. Businesses that reply to queries and concerns quickly and without hassle generally earn more customer loyalty and have better brand reputation.

Go Where Your Customers Are… the Mobile Phone

At the recent Social Media Day Jacksonville 2018 conference, Carlos Gil, founder of Gil Media Company, spoke about current social media marketing strategies.

Successful CEOs Understand The Customer Journey

When you make the shift into CEO or any type of leadership role, it means you have to take on more of a strategic process and more of a strategic approach.

5 Reasons Your Business Needs CRM Right Now!

Customers are the lifeblood of any business, which is why companies should have clear strategies regarding their customer relationship management (CRM).

Holler.com: Supply Chain Excellence is Our #1 Focus

Jonathan Um, Cofounder, and COO of Holler.com, the world’s first online dollar store recently spoke at Retail (R)Evolution 2018 about how important the supply chain and automation is to his young start-up.

How Mattel Optimizes Marketing on Walmart.com

How do you deliver the high conversion rates that Walmart and Mattel expect? If you don’t have the fundamentals down no campaign is going to be successful.