iPhone 12
Apple Is Once Again the World’s Top Smartphone Maker

Apple has once gain overtaken Samsung for the title of the world’s top smartphone maker, based on Q4 2021 shipments.

inflation
Inflation: What It Is and How to Protect Your Finances

Inflation is rising as we continue trekking through this pandemic. In 2021, the US Consumer…

TrenDemon CEO: We Connect Content Marketing to Sales

The CEO of TrenDemon, Avishai Sharon, says that they created their cloud-based software solution in order to help companies prove that the marketing content they produced also achieved business goals and sales.

Stop Making These 7 Online Marketing Mistakes and You Will Crush It, Says Neil Patel

If you avoid those seven online marketing mistakes and you follow these tips you’re going to generate more sales, says popular digital marketing expert Neil Patel. A common theme of Neil’s tips is creating a brand. “Google doesn’t want to rank sites that aren’t brands,” states Patel.

PayPal, Venmo, Cash App Will Start Reporting $600 Transactions to the IRS

Popular payment apps will start reporting payments of $600 or more to the IRS to comply with a new tax law.

Walmart InHome Delivery - Credit Walmart
Walmart Expanding InHome Delivery to 30 Million Homes

Walmart is expanding its home delivery service to some 30 million US homes, and is hiring 3,000 drivers to accomplish its goal.

How Do You Measure the Success of a Content-Driven Marketing Strategy?

The three things that I look at are awareness, engagement, and advocacy. The first thing you would want to do in building a content marketing strategy is to consider the idea of awareness, giving awareness to the people you are working with.

B2B Influencer Marketing Adds Up To Nurture and Conversion - TopRank Marketing CEO Lee Odden
B2B Influencer Marketing Adds Up To Nurture and Ultimately Conversion

We co-create content with (B2B Influencers) in concert with brand messaging, says TopRank Marketing CEO Lee Odden. So now instead of people just ignoring the press release we actually have storytelling happening with these different voices. That all adds up to yes. That all adds up to nurture and ultimately conversion.

Walmart Ecommerce Business Is Humming
California Sues Walmart Over Illegally Dumping Hazardous Waste

California Attorney General Rob Bonta has filed a lawsuit against Walmart, accusing the retailer of illegally disposing of hazardous waste.

Toyota Sienna
Toyota Reconsidering Charging for Key Fob Remote Start

Toyota is reconsidering a controversial decision to charge for keyless remote entry after backlash from owners and non-owners alike.