Tim Cook has set the record straight that Apple is not against digital advertising, it simply wants to give consumers more control.
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The original MarketingNewz website and email newsletter first launched in 2007.
Ecommerce Nearing $1 Trillion
“We’re forecasting that ecommerce spending this year will be somewhere between $850 billion and $930 billion,” says John Copeland, Vice President of Marketing Science and Customer Insights at Adobe. This would be a 14 percent increase over last year.
Disney Accelerating Pivot To DTC-First Business Model
During yesterday’s earnings call Disney CEO Bob Chapek said it has accelerated the company’s pivot towards a DTC-first business model.
GroupM: Stimulus Money Will Help US Ad Industry Grow 15% in 2021
GroupM has revised its outlook on the US ad industry, expecting it to grow 15% in 2021, thanks in large part to stimulus spending.
Twitter Testing In-Line YouTube Viewing
Twitter is testing a new feature that will let users watch YouTube videos in-line, without leaving the Twitter conversation.
FCC Issues Record-Breaking $225 Million Robocall Fine
The Federal Communications Commission (FCC) has issued a whopping $225 million fine to two telemarketing firms in Texas.
France Upholds Apple’s Privacy Changes
In a win for Apple and privacy advocates, the French Competition Authority has upheld Apple’s right to proceed with its iOS privacy changes.
BuzzFeed Lays Off 47 HuffPost Workers, Will Shutter HuffPost Canada
Less than a month after acquiring rival HuffPost, BuzzFeed has announced it will lay off 47 workers and shutter HuffPost Canada altogether.
T-Mobile’s Privacy-Threatening Ads Are Decidedly ‘Carrier’
T-Mobile prides itself on being the “Un-carrier,” but its latest advertising move is decidedly “Carrier” and threatens its users’ privacy.
Postscript Raises $4.5 Million to Turbocharge Shopify SMS Marketing
Postscript announced it has raised $4.5 million in seed funding to help bring turbocharged SMS marketing to Shopify and e-commerce stores.