Everything you do in the company drives you toward the vision and the mission of the brand and the company itself, says Jan Bednar, Founder & CEO of ShipMonk. We really see with our customers that once they like our brand and they see what we are doing they become part of it.
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Text is a Great Way to Increase Your Engagement with Consumers, Says Zipwhip CMO
“For businesses, the communication channels of email and phone are just becoming less and less effective,” says Scott Heimes, Chief Marketing Officer at Zipwhip. “Text is a great way to increase your engagement and responsiveness with consumers. They’ll actually respond to a text.”
Without AI, Real-Time Personalization Would Not Be Possible
“How do we shorten the space between a signal that we get, say in behavioral…
There’s Been a Lot of Advances In Machine Learning, Says Etsy CEO
“There’s been a lot of advances in machine learning that take things that would have been literally impossible ten years ago and made those things much more possible today,” says Etsy CEO Josh Silverman. “The key is understanding what an item is with relatively little data and then being able to determine for each individual person how to personalize search results.”
Coronavirus: Amazon Taking Drastic Action to Meet Demand
Amazon is prioritizing shipments of essential items to its warehouses, as it struggles to keep up with demand in the face of the coronavirus pandemic.
Coronavirus: All Apple Stores Outside China Closed
Over the weekend, Apple CEO Tim Cook announced that all stores outside of Greater China would be closed till March 27.
Microsoft Will Miss Windows Quarterly Guidance Due to Coronavirus
Microsoft has issued a statement warning investors it will miss its quarterly guidance for its Windows business as a result of the coronavirus.
Grocery Foot Traffic is Walmart’s Secret, Says Analyst
Foot traffic has been the secret, says Tim Lesko of Granite Investment Advisors. Walmart a couple dozen years ago moved into grocery and that move, which was widely panned at the time, has really led foot traffic to stay steady.
Avast Caught Selling Detailed Browsing History to Marketers
Another day, another company abusing customer privacy. A joint investigation by PCMag and Motherboard has…
DTC Brands Doing Incredible Numbers on Shopify, Says COO
Direct to consumer brands are doing incredible numbers on Shopify, says Shopify COO Harley Finkelstein. He says that Kylie Jenner has generated almost a billion dollars in sales on the platform and many other influencers such as Kanye West, Drake, and most recently Tom Brady and also doing very well.