“We’re forecasting that ecommerce spending this year will be somewhere between $850 billion and $930 billion,” says John Copeland, Vice President of Marketing Science and Customer Insights at Adobe. This would be a 14 percent increase over last year.
Shopify President Harley Finkelstein says the rebels―the entrepreneurs and the small business owners―are the heroes of the Shopify story… and the rebels are winning.
Brand growth expert Austin Brawner of Ecommerce Influence interviewed Justuno CEO Erik Christiansen about conversion optimization
Amazon is grappling with an entire industry aimed at providing fake reviews and gaming the system, according to new research.
Kroger CEO Rodney McMullen says that customers who engage digitally come in more often and spend twice as much on average as non-digital customers.
“For businesses, the communication channels of email and phone are just becoming less and less effective,” says Scott Heimes, Chief Marketing Officer at Zipwhip. “Text is a great way to increase your engagement and responsiveness with consumers. They’ll actually respond to a text.”
Luxury online retailer Farfetch, where prices start at around a thousand dollars, had a breakout IPO on Thursday raising $885 million while setting a valuation of $6.2 billion on the company.
Former Walmart U.S. President and CEO Bill Simon sees technology, such as virtual reality, having…