Reddit 1-800 Flowers Ad Goes Viral
Reddit 1-800 Flowers Ad Goes Viral

Our ads on Reddit have gotten a lot of traction and puts a big smile on people’s faces says 1-800 Flowers CEO Chris McCann. What we’re trying to do is just make sure we’re relevant.

Ecommerce Nearing $1 Trillion
Ecommerce Nearing $1 Trillion

“We’re forecasting that ecommerce spending this year will be somewhere between $850 billion and $930 billion,” says John Copeland, Vice President of Marketing Science and Customer Insights at Adobe. This would be a 14 percent increase over last year.

Kustomer CRM
Facebook Buying CRM Startup Kustomer

Facebook has reached a deal to acquire Kustomer, the maker of a “customer service CRM platform built for today.”

Macy's Thanksgiving Day Parade For TV Only, Says CEO Jeff Gennette
Macy’s Thanksgiving Day Parade For TV Only, Says CEO

Jeff Gennette, Chairman and CEO of Macy’s, says that the iconic 2020 Macy’s Thanksgiving Day Parade will be happening over two days but without a live audience.

Walmart+ Goes Head To Head With Amazon
Walmart+ Goes Head To Head With Amazon

Walmart launches Walmart+ a subscription service that competes directly with Amazon Prime and costs only $98 a year or optionally $12.95 a month. Walmart’s membership option is now available to customers across the country. Membership includes free 15-day trial period.

Walmart Ecommerce Business Is Humming
Walmart Joining Microsoft in Effort to Purchase TikTok

Walmart is getting in on the TikTok action, joining Microsoft’s bid to purchase the beleaguered social media platform.

Walmart CEO Doug McMillon: We Had To Become More Digital
Walmart CEO: We Had To Become More Digital

Doug McMillon, CEO of Walmart, discusses how the company has changed to become more digital over the last couple of quarters in response to the pandemic.

RSA Logo
Symphony Technology Group Buys RSA From Dell Technologies

RSA currently has 12,500 customers and provides “risk, security and fraud teams with the ability to holistically manage digital risk, including threat detection and response, identity and access management, integrated risk management and omnichannel fraud prevention.”

Zebra Tech Tracking Technology Integrating Deep Into Sports and Business - CEO Anders Gustafsson
Zebra Tech Tracking Technology Integrating Deep Into Sports and Business

“We’ve learned this past year that the tracking system we have with the NFL is actually considered to be the best by the broadcasters, coaches, and the fans,” says Zebra Tech CEO Anders Gustafsson. “Our type of technology works particularly well with football but it would also work for basketball, ice hockey, and soccer.”

Technology and Innovation Powering Levi Strauss Growth Strategy, Says CEO

Levi Strauss began trading on the New York Stock Exchange this morning under the ticker symbol ‘LEVI.’ By mid-afternoon, the stock was at $22.66, substantially higher than the price offered to institutional investors. It’s clear that investors believe that Levi’s can leverage technology and innovation to successfully compete online and in brick and mortar stores.

Neil Patel’s 7 Trends to Embrace for Successful Digital Marketing in 2019

Self-made marketing expert Neil Patel released a video titled, How Digital Marketing Will Change in 2019. Patel outlines 7 Trends that all businesses and content producers should embrace for successful digital marketing in 2019.

Former Saks CEO: What’s Fascinating is the Convergence of Online and Stores

The former CEO of Saks, Steve Sadove, says that what’s really fascinating is the convergence that is currently happening with online and brick and mortar stores. You have the Amazon’s of the world adding brick and mortar store options and then you have Walmart and Target growing online.

SAP CEO: It’s All About the Customer Experience

SAP CEO Bill McDermott, in a wide-ranging interview with Bloomberg talked about enterprises moving to the cloud, competing with Oracle’s new autonomous database, competing with Salesforce, and its huge business in China.

Heathrow Airport: How We Achieved a 20% Email Open Rate and 25% Click Through via Adobe

Analytics and Optimization Lead at Heathrow Airport, Stuart Irvine, says that email is still the key driver for them in marketing and personalizing the customer experience.

Verizon Business Markets CIO: We Have to Humanize Technology

The CIO of Verizon Business Markets, which is Verizon’s small business segment says that “We have to humanize technology.”

How adidas is Creating a Digital Experience That’s Premium, Connected, and Personalized

Digital marketing is changing and adidas is working to make it integral in connecting with their customers and to really change their lives in a positive way.

Square Acquires Weebly for $365 Million, Aims to Be a One-Stop Solution for eCommerce Businesses

Digital payments company Square has announced plans to acquire Weebly for approximately $365 million in…

3 Trends That Will Change How We Make Payments in 2018

The year 2018 is poised to be an exciting time in the payments industry as…

Amazon Prime’s Rapid Growth Could Soon Make Cable TV Obsolete

Cable TV is on the decline while the number of Amazon Prime subscribers has increased…

Shopify Sees Future of eCommerce in Retail

“Retail is not the same. Shopify is enabling merchants to do everything, from anywhere.” –…