Max Levchin, CEO of Affirm, describes the company’s debit card as the anti-credit card. the idea of credit cards fundamentally is to get you to spend, get into debt, and stay in debt.
B2BeCommerce
B2BeCommerce
Pandemic Reinvention Is Real For SMBs, Says Bill.com CEO
Rene Lacarte, CEO of Bill.com, says that the pandemic reinvention is real for small and medium-sized businesses and that they need to innovate and digitize the back office.
Video: Amazon’s New Electric Vans Quietly Delivering
Amazon has just launched their first electric Rivian delivery vans on the road in Los Angeles. They plan to have a 10,000 electric delivery fleet operating on the road by 2022.
Text is a Great Way to Increase Your Engagement with Consumers, Says Zipwhip CMO
“For businesses, the communication channels of email and phone are just becoming less and less effective,” says Scott Heimes, Chief Marketing Officer at Zipwhip. “Text is a great way to increase your engagement and responsiveness with consumers. They’ll actually respond to a text.”
How HubSpot is Using Surround Sound Marketing Strategy to Drive Sales
“There is a very smart individual at HubSpot named Alex Birkett based out of Austin, Texas,” says Scott Tousley of HubSpot. “He is working on this concept that is really starting to take off called Surround Sound Strategy. Essentially what that means is that it runs with the notion that marketers are selfish.”
SMB Manufacturers Accelerating Pivot To Digital
SMB manufacturers have been digitizing at twice the rate of other industries during the pandemic – to support other manufacturers as they accelerate their digitization.
WSJ: Microsoft Partners With Startups To Win Cloud War
In the latest deal, Abnormal Security, Azure customers can purchase Abnormal Security directly via Microsoft co-sell and through the Azure Marketplace. Microsoft says that all purchases count towards enterprise Azure commitments.
Create a Marketing Strategy That’s Not Annoying, Says Bombora VP
“It’s really about customer experience,” says Nirosha Methananda, VP of Marketing at Bombora. “I think that is something fundamental to marketing. I feel like we have gone down this path of almost over automating and having to constantly pounce on people without necessarily being conscious and mindful of what their experience is on the other end.”
Everything You Do is The Brand, Says ShipMonk CEO
Everything you do in the company drives you toward the vision and the mission of the brand and the company itself, says Jan Bednar, Founder & CEO of ShipMonk. We really see with our customers that once they like our brand and they see what we are doing they become part of it.
TrenDemon CEO: We Connect Content Marketing to Sales
The CEO of TrenDemon, Avishai Sharon, says that they created their cloud-based software solution in order to help companies prove that the marketing content they produced also achieved business goals and sales.