DTCTrends

Retailers Should Focus On The Last Mile, Says Justuno CEO

Brand growth expert Austin Brawner of Ecommerce Influence interviewed Justuno CEO Erik Christiansen about conversion optimization

Shopify Evolving Into World’s First Retail Operating System

Harley Finkelstein, COO of Shopify, discusses how COVID has dramatically sped up the timeline for commerce moving online and has also moved Shopify closer to its goal of becoming the world’s first retail operating system.

The Business of Energy Drinks

Energy drinks have become a staple of athletes, gamers, and many others – learn more about the business of energy drinks below.

The Latest in Water Trends

Water is the most important resource on the planet. We use water for almost all…

Non-Alcoholic Beverages Trends

Beverage trends are always changing depending on the preferences of the consumers, but the beverage…

Text is a Great Way to Increase Your Engagement with Consumers, Says Zipwhip CMO

“For businesses, the communication channels of email and phone are just becoming less and less effective,” says Scott Heimes, Chief Marketing Officer at Zipwhip. “Text is a great way to increase your engagement and responsiveness with consumers. They’ll actually respond to a text.”

Reddit 1-800 Flowers Ad Goes Viral

Our ads on Reddit have gotten a lot of traction and puts a big smile on people’s faces says 1-800 Flowers CEO Chris McCann. What we’re trying to do is just make sure we’re relevant.

Ecommerce Nearing $1 Trillion

“We’re forecasting that ecommerce spending this year will be somewhere between $850 billion and $930 billion,” says John Copeland, Vice President of Marketing Science and Customer Insights at Adobe. This would be a 14 percent increase over last year.

Uber Built A Very Anti-Fragile Business, Says Jason Calacanis

Early Uber investor Jason Calacanis says that unlike Lyft, Uber built a very anti-fragile business with the combination of Eats and Rides and has become relentlessly focused.

Walmart Ecommerce Business Is Humming

With Walmart’s e-commerce business humming the way it is and the way the company’s been able to integrate it with the store base, with curbside and everything else, this is a tough one.

Affirm’s Debit Card Is The Anti-Credit Card, Says CEO

Max Levchin, CEO of Affirm, describes the company’s debit card as the anti-credit card. the idea of credit cards fundamentally is to get you to spend, get into debt, and stay in debt.

Shopify: We Are Arming The Rebels

Shopify President Harley Finkelstein says the rebels―the entrepreneurs and the small business owners―are the heroes of the Shopify story… and the rebels are winning.

Disney Accelerating Pivot To a DTC-First Business Model

Disney Accelerating Pivot To DTC-First Business Model

During yesterday’s earnings call Disney CEO Bob Chapek said it has accelerated the company’s pivot towards a DTC-first business model.

Video: Amazon’s New Electric Vans Quietly Delivering

Amazon has just launched their first electric Rivian delivery vans on the road in Los Angeles. They plan to have a 10,000 electric delivery fleet operating on the road by 2022.

Disney: Less Theaters, More DTC

Bob Chapek, CEO of Disney, discusses how Disney is transitioning to a direct-to-consumer company with less focus on the theatrical distribution of video content.

IMAX CEO: When Is The Rest Of The World Going To Catch Up To China?

Richard Gelfond, CEO of IMAX, says that China and Asia, in general, are ahead of the rest of the world in feeling safe and resuming their lives including going to the movies.

Walmart+ Goes Head To Head With Amazon

Walmart launches Walmart+ a subscription service that competes directly with Amazon Prime and costs only $98 a year or optionally $12.95 a month. Walmart’s membership option is now available to customers across the country. Membership includes free 15-day trial period.