While it is common, nowadays, to whine how Google shouldn't tell people how to make money with their websites (like selling links), this time Microsoft has done the same.
Lately, it's been noticed that Live.com spams the referrer logs of the websites, claiming that it is only about quality check.
When planning and improving a website, it is important to know how people view websites. Knowing this will help you to design your site in such a way, that people will be able to find and do what they want on your website.
How to describe visitor behaviour?
Before changing the site layout, it is important to understand the nature of human behaviour on the website. It helps that certain known patterns apply to human behaviour, such as:
Normally, working at a computer isn't considered as harmful as working on a toxic plant, poisonous factory or somewhere similar, though some (most?) people seem to enjoy it. However, it doesn't mean that building the Web doesn't negatively affect your health.
Overall, using text is more preferrable, than using graphics (images, pictures, Flash and so on) on a website, because it is easier to understand and remember - and also accessible to the people and the search engines.
But there are some cases, when using graphics is the right thing to do.
When to use graphics
As mentioned in the earlier article, graphics should only be used, when it is absolutely necessary, such as:
Getting local search engine traffic is one of the things that small businesses aspire to. Some even don't know they can increase the amount of local visitors by improving their website. So what can a local small business do to get the long-wanted local traffic?
What is local search?
Before we list things to do on your site to improve your local search engine traffic, we need to define what we want. This will help us to actually get what we want.
It seems like every business owner, site text writer or anyone else communicating with others, while on a job, seem to have learned somewhere that informal approach works best and they should follow it any time.
The truth is, people are still people, regardless if they become your customers, employees or business partners. If you want to build closer relationships with the people to build your business, you’ll learn how to stay personal with people you communicate with.
Nothing irks a non-tech savvy person so much as an “opportunity” to manage his website him- or herself: creating each page individually from a template, copying the file to the FTP server, placing links from other pages manually and what not.
That’s what keeps content management systems alive: they make the whole process of building and managing website easy for a non-developer type of person. In this post, you can learn how to choose the right content management for yourself and your website.
Not all webmasters are aware that search engines view each URL as a different page, even it has the same content or is different from the other URL by ending with a slash or if it preceeded by a www or not. To serve only one version of the page to get the deserved traffic, you’ll need to remember a couple of things about fixing URL issues.
Normally, people often tell you that people don’t like to read online and they have a memory span of a hyperenergized 3-year old rocket. However, data collected over a period of time confirms that people do read what they are interested in.
What proof?
Since starting my blog, I have been watching the stats closely. Though it is interesting to see the sources of traffic and keywords people use to find my site, it is also interesting to see what people (or you) are doing on my site, too.
If you are lucky, your parents have taught you to always be honest with people. Or you want to do that on your own. Nowadays, being honest in business will always mean that you will get better business in the long run.Why be honest?In business, being honest means that you will inform anyone you are communicating of an objective, true state of things about you. This will not only set the right level of expectations with the other person (hopefully), but will consequently make it clear for you, whether the person is ready to do business with you.
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