Online Ad Spending to Increase

Online advertising spending worldwide is forecast to reach $11.6 billion, an increase of 35% from 2005.

Merrill Lynch has predicted online advertising to reach $14.5 billion by 2007. The highest growth rate is expected to come in china(50%) followed by U.K (46.4%) France (40.5%), Australia ( 42.4%), South Korea(30.5%) and Japan(30%).

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Praneeth is the author of the “Digital Media News Portal” with special focus on India.