Quantcast

DoubleClick Posts Profit

Get the WebProNews Newsletter:
[ Business]

DoubleClick (Quote, Company Info) returned to profitability with its first-quarter results Tuesday, after spending a painful year recasting its business.

The company, which jettisoned its media business to focus on technology tools, reported a $1.4 million profit for the quarter on $60.1 million of revenue. While the revenue figure was down from last year’s first quarter, the profit stood in contrast to the $6 million loss the company suffered in that period — an improvement attributable to cost cutting.

The results exceeded DoubleClick’s forecasts, and could be a positive sign for the online ad industry, which was buoyed by another strong quarter from Yahoo!.

“The overall Internet advertising market as a whole is not growing as fast as Yahoo!’s growing,” cautioned Kevin Ryan, DoubleClick’s chief executive, on a conference call. “The Internet advertising market is picking up, but I don’t think it’s exploding at all.”

Click below to read this article at the InternetNews.com website:

http://www.internetnews.com

Internetnews.com contains award-winning real-time news focused 100% purely on the Internet industry. Internetnews.com is part of the internet.com Network of websites and email newsletters which are owned by Jupitermedia. Jupitermedia provides business professionals with the up-to-the-minute technology news, resources and product information that they need to do their jobs. Our internet.com and EarthWeb.com network consists of over 150 targeted Web sites and 200 e-mail newsletters serving vertical markets in the technology sector and serve over 20 million unique users each month.

DoubleClick Posts Profit
Comments Off
About Internetnews.com
Internetnews.com contains award-winning real-time news focused 100% purely on the Internet industry. Internetnews.com is part of the internet.com Network of websites and email newsletters which are owned by Jupitermedia. Jupitermedia provides business professionals with the up-to-the-minute technology news, resources and product information that they need to do their jobs. Our internet.com and EarthWeb.com network consists of over 150 targeted Web sites and 200 e-mail newsletters serving vertical markets in the technology sector and serve over 20 million unique users each month. WebProNews Writer
Top Rated White Papers and Resources

Comments are closed.