Quantcast

YouTube Unveils Video Targeting Tool

Stick an ad next to Tillman

Get the WebProNews Newsletter:


[ Business]

Some people tend to shrug their shoulders when presented with options.  Others know exactly what they want.  For this second set – or at least the members of the second set who work for advertising agencies – a new Video Targeting tool from YouTube promises to be of great use.

A post on the YouTube Blog explained, "Video Targeting is modeled after similar Google planning tools and pretty much does what it says: it gives advertisers more control of their ad campaigns by letting them choose specific YouTube partner content they’d like to target."

The post then continued, "The tool is flexible and helps advertisers discover videos relevant to their campaign and their target audience: it suggests videos based on keywords (like politics or fashion), viewer demographics (like age and gender), interest-based categories, or some combination of the three.  Or, if an advertiser has a video in mind, they can see if it’s available to target specifically."

And as an example, a popular clip that critics of YouTube have singled out at for being impossible to monetize was shown in a screenshot.

Here’s one important note, though: at the moment, Video Targeting is in beta, so it may be a while before advertisers that don’t have a special relationship with YouTube have the opportunity to give it much of a spin.

Related Articles:

> YouTube Wraps Up Another Content-Sharing Deal

> YouTube May Expand Into TV Show Biz

> Has YouTube Found The Right Ad Solution?

YouTube Unveils Video Targeting Tool
Top Rated White Papers and Resources
  • http://www.thetorontorealestate.com TomSachdeva

    Even though both are under same umbrella, the results from youtube are way irrelevant , Google search is getting smarter but not YouTube.

  • http://cremationjewelry.com/ Cremation Jewelry
  • Guest

    nice info thanks bro!
    como bajar de peso
    wordpress.com/”>dietas para bajar de peso en una semana oooo

    shed plans

  • http://chistesgratismx.blogspot.com Chistes cortos buenos

    Even though both are under same umbrella,

  • http://propiedadesdelajo.blogspot.com Propiedades del ajo beneficios

    Thank you for providing a precised and compact delivery of your article. I gain fresh ideas and option as I read this. Good luck.

  • http://peinadoscontrenzas.blogspot.com Peinados con trenzas

    This one is very detailed information compare to the other guidelines that I have been found few days ago

  • Join for Access to Our Exclusive Web Tools
  • Sidebar Top
  • Sidebar Middle
  • Sign Up For The Free Newsletter
  • Sidebar Bottom