What POD Doesn’t Stand For

It seems to be a day of focus on words.

Creative Labs has undertaken a massive spin effort in an attempt to redefine what “podcast” means. Over on the Zencast site, Creative Labs tosses off-as though it’s a given-that the word is an acronym for Personal On Demand broadcast. I’d comment, but 37 Signals has already said it all. Hat tip to Dan York.

Shel Holtz is principal of Holtz Communication + Technology which focuses on helping organizations apply online communication capabilities to their strategic organizational communications.

As a professional communicator, Shel also writes the blog a shel of my former self.