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UK’s Yell.com Understands Slang

By Andy Beal · February 4, 2005 · Leave a Comment

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The UK’s online yellow pages, Yell.com, is reported to now understand different slang words.

…the new website also recognises words like cludgie (toilet in Scotland), stotty (bread in Newcastle), laithe (barn in Yorkshire) and sough (drains in Lancashire).

Infact, if someone is suffering from toothache in Yorkshire a quick search for axels (meaning teeth) would bring up a list of the area’s nearest dentists.

Oxford English Dictionary slang consultant Jonathon Green was all praise for the new and unusual search engine.

“There are suggestions regional dialects are dying. Far from it, it’s alive and well,” the report quoted Green as saying.

You should take a butchers!

Andy Beal is an internet marketing consultant and considered one of the world’s most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.

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