Sales Teams Powered by Wikis

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Kris Duggan recently joined Socialtext and shares some best practices for using wikis for managing sales.

The primary benefits he sees:

  • Group Memory
  • Team selling and leveraging your resources (The number one rule in sales!)
  • Transparency

The biggest benefit to me is how more informal conversations are captured through CCing the wiki or taking open call logs. I’m interested to hear the experience of other sales teams.


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Ross Mayfield is CEO and co-founder of Socialtext, an emerging provider of Enterprise Social Software that dramatically increases group productivity and develops a group memory.

He also writes Ross Mayfield’s Weblog which focuses on markets, technology and musings.

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