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Pseudo Advercasts Spotted

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[ Business]

PodGuide.TV has found two short form branded entertainment shorts available in iPod format.

Sprite is offering a series of comedy videos entitled Marcus hates his job, while Bud Light brings us Ted Ferguson, Daredevil. Add RSS feeds and they’re advercasts.

Steve Rubel is a PR strategist with nearly 16 years of public relations, marketing, journalism and communications experience. He currently serves as a Senior Vice President with Edelman, the largest independent global PR firm.

He authors the Micro Persuasion weblog, which tracks how blogs and participatory journalism are changing the public relations practice.

Pseudo Advercasts Spotted
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