Live Search Boosts Shopping Vertical Results

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Shopping has been one of the important verticals Microsoft focuses on with Live Search, and they have made some improvements to product searching there.

Microsoft’s strategy with vertical search has included an emphasis on products and shopping. The latest changes made at Live Search aim at boosting what the visitor sees for product queries.

The Live Search blog described two new changes to product search. In one, queries for product categories now return popular products within the category.

Computers and electronics will have the most noticeable results for this type of product category result first, but Microsoft will expand this to other categories over time.

Another new feature accents the additional information available when searching for a specific product. A quick summary of the product, plus a graphic of user opinions, will appear for these items. Like the product category search, this one also leans heavily on computer and electronics queries.

Live Search Boosts Shopping Vertical Results
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