Hulu’s New Video Search and Site Features

Site Adds Usability and Convenience

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Hulu introduced a couple of new site features today to make it easier for users to find the videos they are after. For the first one you can thank Hulu’s Beijing team according to a post on the Hulu Blog.

That feature is one that lets you search for an actor’s name and retrieve results that include video thumbnails showing images of that actor. For example, I could search for David Cross and get a whole bunch of Arrested Development clips that are thumbnailed with pictures of him.

David Cross

I could also search for Michael Cera, and get possibly the same Arrested Development clips, but they would be thumbnailed with images of him instead of David Cross, or the images used in a search for "Arrested Development."

Michael Cera

You can see a little bit more about that feature in the following video:

The second new feature is one that lets you view video descriptions without having to click through to the main video page. You can simply mouseover any video thumbnail image and view the description.

Hulu Video Description

These new features are minor, but significant. They make finding videos more convenient for users. It’s all about usability. As the online video industry gets more competitive, little things like this are what is likely to have some users give preference to one site over another, particularly in instances where the same content can be found on either.

Hulu’s New Video Search and Site Features
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  • http://www.realstudio.ro RealStudio Webdesign

    These new features are really useful and practical. And it’s normal for a company to try and make everything easier for the user. it’s the new internet trend (not so new anymore), and those who fail delivering, loose a lot of traffic.

    • Chris Crum

      Agreed. I think usability is a key to competition.

  • http://www.sourcesurge.com SEO Web Design

    As Hulu adds content they need such features for people find thier info. I like the fact they’re not relying solely on pretty anymore and more on the user interaction.

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