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Google Gains Tiny Bit Of Ground In China

Base camp on Baidu's Mount Everest

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It’s rather unlikely that Google will ever dominate the Chinese search market; Baidu isn’t even close to being beat.  Just the same, a new report indicates the American search company is at least moving in the right direction, gaining an amount of ground last year that could be viewed as impressive. 

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The Chinese Internet Network Information Center found that, in 2007, Google had a market share of 14.3 percent.  In 2008, the figured turned out to be 16.6 percent, which means an increase of 16.1 percent took place.

Not bad, right?  If Google’s able to sustain gains like that, it’ll have a market share of over 20 percent within two years.  Rises in revenue could occur on a similar scale.  And if Google only had a large group of small competitors to deal with, it might be able to hope for a sort of snowball effect to take over from there.

Only Baidu’s 2008 market share of 76.9 percent brings us back to such an outcome looking unlikely.  Even worse (from Google’s perspective) is the fact that Baidu’s share increased between 2007 and 2008, so the task of overtaking it appears to be growing tougher all the time.

As for a couple other contenders, Sohu’s 2008 market share was 2.9 percent, and Yahoo wound up with 1.6 percent.

Google Gains Tiny Bit Of Ground In China
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  • http://www.dogconstipation.org steve

    Its nice to see , major giants like google is also facing competition . I am sure google will do all what it takes to reach the top !

  • http://www.kriyayogamission.org Yogacharya Tapan Bose

    Kriya Yoga is an ancient and scientific yoga of India for the peoples of all religions. It gives simultaneous development of body, mind, spirit and peace of mind instantly.
    Kriya Yoga not areligion it is spiritual.

  • http://www.payperclick.com.cn Baidu Pay Per Click

    Are those data accurate? We are in the Chinese search marketing industry and according to our data Google is right above 20% and Baidu a little bit less than 70%

  • http://www.techknowl.com techknowl

    .I though Google purchased Baidu .Anyways Google will have to give greater attention on Chinese search engine marketing . They are one of the largest community in the world .And 20% is not a bad share .

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