DoubleClick Rebounds in Fourth Quarter

The Fool asks an interesting question, is DoubleClick still for sale? A few months ago, the company lowered earning guidance for Q4 and hooked up with investment firm Lazard Freres & Co to explore a sale.

Since then, the company has rebounded and has raised guidance for Q4 earnings. According to the Fool…

“While all this would naturally make DoubleClick an attractive trophy wife, the same can be said for the asking price.

The stock has risen by 20% over the past two months and, while a desperate DoubleClick may have been ready to take any reasonable offer back in November, it would likely hold out for a meaty premium these days.”

Andy Beal is an internet marketing consultant and considered one of the world’s most respected and interactive search engine marketing experts. Andy has worked with many Fortune 1000 companies such as Motorola, CitiFinancial, Lowes, Alaska Air, DeWALT, NBC and Experian.

You can read his internet marketing blog at Marketing Pilgrim and reach him at andy.beal@gmail.com.