Cutts Confirms Traffic Power Delisting

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Google’s well-known engineer Matt Cutts makes an exception to his general precedent of not talking about companies being removed from Google’s index.

In the case of SEO company Traffic-Power.com, Cutts made an exception, confirming the site had been booted from Google, along with domains promoted by that company.

Cutts’ response came in response to Traffic Power accusing the site owner of TrafficPowerSucks.com of defamation and making false claims. The top two complaints made by Traffic Power concerned Google:

a. Claims that the search engine giant Google has banned and is banning from its search engine listings websites of Traffic-Power.com clients because of the search engine optimization strategies used by Plaintiff.

b. Claims that clients of Traffic-Power.com run the risk of being banned from Google search engine listings if they use Traffic-Power.com services

That led to Cutts crafting a response, running it by Google’s legal department, and posting it on his blog but from the perspective of his official capacity as head of Google’s webspam group:

I can confirm that Google has removed traffic-power.com and domains promoted by Traffic Power from our index because of search engine optimization techniques that violated our webmaster guidelines at http://www.google.com/webmasters/guidelines.html. If you are a client or former client of Traffic Power and your site is not in Google, please see my previous advice on requesting reinclusion into Google’s index to learn what steps to take if you would like to be reincluded in Google’s index.

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David Utter is a staff writer for WebProNews covering technology and business.

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