Book, Blook and Podcasts

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Here’s a neat idea – post the chapters of your book to your blog (sound familiar?) and record each chapter as a podcast.

The book in question is hackoff.com: An Historic Murder Mystery set in the Internet Bubble and Rubble, a novel by Tom Evslin, who started posting chapters last September under a Creative Commons license.

Evslin started the podcasts last week and I’ve listened to a couple of episodes so far, from the first chapter. The sound quality’s not terrific (a bit echo-y) but they’re a great listen. I listened on my PC although I think I’d get a better experience listening on my iPod.

Incidentally, Evslin’s book blog is known as a blook which, according to the Wikipedia entry, was popularized by his very book, er, blook.

Some book publishers are embracing new media like podcasting. My current favourite – The Penguin Podcast, a podcast every couple of weeks with book extracts, author interviews and features from Penguin Books UK. Innovation in book marketing.

Neville Hobson is the author of the popular NevilleHobson.com blog which focuses on business communication and technology.

Neville is currentlly the VP of New Marketing at Crayon. Visit Neville Hobson’s blog: NevilleHobson.com.

Book, Blook and Podcasts
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