BMW Site Gets Spanked by Google
Notice to search marketers: Your brand will not save you from the consequences of screwing with search engines.
Lots of fun commentary on this one:
Google blacklists BMW.de – Google+blacklists+BMW.de/2100-1024_3-6035412.html” class=”bluelink”>CNET News.com
Ramping up on international webspam – Matt Cutts of Google
BMW cheats search-engines, Google removes it from search results – Boing Boing
For Matt Cutts to point out a crackdown on international search spam, I suspect there has been a lot of it going on un-checked. Or at least not under as much scruitiny as English language sites.
Time for BMW.de to clean up their act and brush up on steps to a re-inclusion request.
I wonder how BMW Public Relations is going to handle this? Do you think they’ll “out” the SEO?
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