AOL Launches Travel Guides

    June 20, 2007

AOL has launched the beta version of its AOL Travel Guides, an online service that offers information on 1,900 locations and more than 100,000 hotels.

Travel Guides has destination information on restaurants, bars, tourist’s attractions and hotel listings with links to make reservations directly from the site. The guides also automatically plot these locations on a map using technology and features from MapQuest.

"AOL Travel Guides give users the opportunity to expertly plan their vacations, based on ratings and reviews from other travelers, and share their own findings with our worldwide online audience," said Jim Kovarik, Director and General Manager, AOL Travel.

"By combining user-generated and editorial content, MapQuest technology and local search results, we can provide users access to an interactive travel site where they can help shape content."

AOL says Travel Guides will have geo-targeted ads at the city, state, country and world region levels. In addition destinations geared towards specific activities will be packaged for advertisers.