Superbowl Advertising Is The Hot Conversation
So the Superbowl happened yesterday. In scanning my RSS feeds this morning, I see that sporting event has …
… occupied the written oupourings of just about the whole blogosphere across the Atlantic.
(In case you’re not sure what the Superbowl is – it’s “a football game played each year to determine the championship of the [American] National Football League.” That rather dry description comes from The American Heritage Dictionary. There are more definitions/descriptions here.)
Hardly any of the bloggers whose RSS feeds I read actually talk about the game itself – everyone is talking about the advertising at the event. And there are lots of conversations.
And no ‘wardrobe malfunctions’ this year.
Oh, and if you’re wondering, the winners were the New England Patriots who beat the Philadelphia Eagles 24-21. Looks like it was an exciting game. But nobody watched it, though, because they were all watching the commercials!
For really exciting football, without all the body armour and commercial breaks every five minutes, I’d recommend rugby. The Six Nations Championship is well underway with three great games this past weekend – France vs Scotland, Wales vs England and Italy vs Ireland. Great video highlights on the BBC.
Neville Hobson is the author of the popular NevilleHobson.com blog which focuses on business communication and technology.