Psst! xRank Celebrity Hits Live Search

Microsoft looks to Hollywood buzz to give its search service a boost, with the arrival of Live Search xRank for the hoi polloi.

Heh, I don’t think I’ve ever been able to use ‘hoi polloi’ in an article. I’ve worked oenologist two or three times, but this is a new one, and it comes in conjunction with Microsoft’s latest effort at gaining more mass appeal for its Live Search.

Live Search’s Andy Lam pointed out the inside scoop about xRank on the service’s blog:

• The xRank list that is based on search volume. Honest, we’re not making this up… I don’t even like Lil Wayne that much.
• A list for what we call “Top Movers”