PreFound Search Engine Releases New Site

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PreFound announced today that they are releasing a new version of their "community-oriented" search engine. New enhancements to PreFound include:

Enhanced Site Personalization

As a part of the new interface changes, PreFound has added an enhanced method for personalizing and more finely narrowing search results. Building on the company’s Social Search Equalizer, PreFound has added the ability for users to quickly adjust specific interest areas that help to deliver the most targeted search results.

More Diverse Search Results

Also included in the new version of the PreFound site is a new search results page that adds to PreFound’s unique user shared search results by including Google search results as well as a Wikipedia reference result for the search topic

Easier Method for Adding Content

The new “bookmarklet” can be easily added to a Web browser’s “favorites” list and allows users to quickly submit the Web page they are on to a PreFound group by simply clicking on the bookmarklet from their favorites menu.

The changes significantly enhance PreFound’s alternative to traditional computer algorithm-based search results that aim to deliver more relevant results that are based on the previous searches that people have done and the sites they have found useful.

With personalization being such a hot topic these days I think PreFound is headed in the right direction by putting the power into the hands of the users.


PreFound Search Engine Releases New Site
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About Manoj Jasra
Manoj Jasra is an online marketing veteran of almost 10 years who specializes in analytics, social/search strategy and mobile marketing. Manoj is currently a Sr. Strategist at one of Canada's largest Telecommunications Companies, Shaw Communications Inc., where he leads Social Media, SEO, PPC and Web Analytics strategies. Manoj first started in the search marketing industry with Enquiro Search Solutions, where he spearheaded web analytics, SEO Training and the development of cutting edge search marketing solutions for clients.

Manoj is a Professional Speaker having participated at events such as Emetrics, Web Analytics Xchange, WebTrends' Engage, Internet Marketing Conference, Social Media Innovation Summit and Search Engine Strategies. He authors Web Analytics World (a top 100 Online Marketing Blog) and consults through his firm Jasra Inc. WebProNews Writer
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