How Blogs Influence The Media

More Than Half Of Reporters Read Blogs Weekly

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Blogs have an impact not only on the speed and availability of the news, but also shape the tone and editorial direction of reporting a survey of U.S. journalists by Brodeur finds.

Blogs are a regular source for journalists with more than three quarters viewing blogs as helpful in giving them story ideas, story angles and insight into the tone of an issue. Almost 70 percent of all reporters check a blog list on a regular basis. Twenty percent said they spend more than an hour per day reading blogs. Fifty-seven percent said they read blogs two to three times a week.

Jerry Johnson

Jerry Johnson, head of strategic planning at Brodeur said, "While only a small percentage of journalists feel that blogs are helpful in generating sources or exclusives, they do see blogs as particularly useful in helping them better understand the context of a story, a new story angle, or a new story idea."

"It appears that reporters are using blogs more for ethnographic research than they are for investigative research."

Journalists are becoming more active in the blogosphere. Twenty-seven percent have their own blogs and 16 percent have their own social networking page. Forty-seven percent of reporters describe themselves as "lurkers", meaning they read blogs but rarely comment.

The majority of journalists thought blogs were having a major impact on news reporting in all areas with the lone exception being in the area of news quality. Sixty-one percent said that blogs have a significant impact on the tone and editorial direction (51%) of news reporting.

"Like any new social phenomenon, the blogosphere has become a resource for reporters," said Johnson, "but reporters are still creating their stories by going out and developing their own ideas and talking to their sources."

"The blogosphere’s tail is not wagging the media body — at least not yet," he said.

How Blogs Influence The Media
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  • samrajyam srinivasa rao


    Written by

    It is seen that the judiciary in India can be hoodwinked by any miscreant for sure if he or she has an evil intention to do so without any fear for the law. To misguide, distract, divert, sabotage, subvert and thwart the process of justice, a State Bank of Hyderabad Official has filed sworn Affidavits without any fear for law in Tis Hazari Court, Delhi, Andhra Pradesh (Hyderabad) and Delhi High Courts stating therein that the loans given to him from the VRS benefits through cheques were not received despite the fact that the concerned banks have given documentary evidence and certified to the effect that the money was received by him. The fact of the matter is that the cheques were actually encashed by him which were sent by him for collection and credited to the S.B. account maintained by him at the Kavadiguda Branch of the State Bank of Hyderabad, Hyderabad but flatly denied of having received the amount(s). Besides, his Affidavits contained fabricated, concocted and woven stories full of lies which could not stand judicial scrutiny. As such, Tis Hazari Court, Delhi has issued a decree for recovery of loan along with interest and costs.
    However, after playing hide and seek game, the Bank Official in question by misleading and misguiding has obtained stays on the execution of decree (issued by Tis Hazari Court in Delhi to the Petitioner treating the Respondent

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