Google’s New Tagline?

    May 14, 2007

Reuters is saying that Google has a new tagline, “Search, Ads and Apps”, reflecting their new focus. Previous corporate mantras (never really official taglines) were “Don’t Be Evil” and “Organizing the World’s Information”.

Google has certainly moved lately away from the goal of organizing information and towards the more profit-focused goal of becoming the world’s most powerful advertising network, and it makes sense that they would want to emphasize that.

Is it really Google’s new tagline, though? Will we see it on press releases, business cards, presentations, even commercials, like a proper tagline? Or is Reuters just kinda taking something Eric Schmidt said out of context. Guess we’ll find out.