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Google Sorrier For Sicko Comments

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Google’s apparently very, very sorry about Google Health Advertising blogger Lauren Turner’s comments criticizing Michael Moore’s film Sicko – so sorry the company’s PR department put out a statement and resident star blogger Matt Cutts put out a guide to corporate blogging.

All that in addition to Turner’s own recanting. Regardless of what she meant by it, or whether she has a right to say what she wants about Moore’s film (she does, after all, and is entitled), the outrage was palpable this morning.

Google product marketing manager Missy Krasner says she and the rest of Google were surprised by the response, but should have anticipated it. "Our internal review of the piece before publication failed to recognize that readers would — properly, but incorrectly — impute the criticisms as reflecting Google’s official position. We blew it."

Cutts seemed sympathetic to Turner, offering (though not using her name outright) a ready-reference for corporate blogging, warning against criticism, blogging angry, and hiding after a mistake.

This doesn’t mean the Google blogger is going extinct though.

"I’d rather be communicating a lot and sometimes get scalded than not be blogging," writes Cutts. "I think Google realizes the importance of communication/blogging and tries hard to get it right. Sometimes Googlers mess up, just like anyone else. But I expect more Google blogging over time, not less."

Still, it brings out the dangers of transparency and serves as a reminder that anything you say can and will be used against in blog court.  

Google Sorrier For Sicko Comments
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  • http://groups.msn.com/ Dianna

    At least they are sorry. I can except that.

    You have to remember though there are more sick people in our nation that are fed up with the way our health care system works and what it costs . You also have to admit that there are more uninsured now in our country then ever before and it is because of the outrageous healthcare out there…and the high price of prescription drugs. How many can afford this care?

    We live in an age of political stress due to loss of jobs…loss of families due to this ilegal war , and a dictator in chief who thinks he and his administration are above the law.

    They who think everyone should have three jobs or more flipping hamburgs . Not thinking that the babyboomers are those in greatest need of health care, and not able to receive it due to the fact they are not old enough yet to get medicare…and too sick to work due to the fact they are ill and have no health insurance .

    I only hope and pray that you family will not be one of us that have fallen through the cracks ….after working all our lives to live the American Dream , and only finding out there never was such a thing.

    Sincerly Dianna