Apple is turning up the heat on its automotive goals, and you can expect the first electric Apple car to ship in 2019.
That's the word from the Wall Street Journal, which quotes the ubiquitous people familiar with the matter.
According to the report, the first car won't be self-driving, although Apple wants it to be eventually.
From the WSJ:
The go-ahead came after the company spent more than a year investigating the feasibility of an Apple-branded car, including meetings with two groups of government officials in California. Leaders of the project, code-named Titan, have been given permission to triple the 600-person team, the people familiar with the matter said.
Apple has hired experts in driverless cars, but the people familiar with Apple’s plans said the Cupertino, Calif., company doesn’t currently plan to make its first electric vehicle fully autonomous. That capability is part of the product’s long-term plans, the people familiar with the matter said.
A recent report from The Guardian said that Apple recently discussed plans for an autonomous vehicle with the California DMV. Apple has reportedly been eyeing specific locations in the state to test its car, codenamed Project Titan.
When and if Apple debuts a self-driving car, it'll likely be behind the likes of Google and Uber – both of which have already begun road testing of such technology. Apple's been working on a car for quite some time, and it's not exactly a secret. But the new timetable means that you may see an Apple Car before you see the iPhone 11 ... or iPhone 11s.