MediaTransformationUpdate

The Disruption In Our Industry, It’s Manic, Says Ogilvy CEO
“The pace of change, the disruption in our industry, it's...
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OTT is the Next Step in the Digital Revolution for Media Buyers
OTT is increasingly being tested by advertisers as more inventory becomes available, says Nicole Whitesel, SVP of Enterprise Strategy at Publicis Media. “...
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Apple, Google Engineers Join Forces On SMS One-Time Passwords
Apple has received help with SMS one-time passwords from an unexpected source: a Google engineer....
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Google Gains DOJ Clearance to Use Undersea Internet Cable
Amid the ongoing pandemic, Google has gained Department of Justice (DOJ) approval to use an undersea cable to ease network stress....
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FCC Prepares to Open 6 GHz Spectrum
The FCC is preparing to vote on making 1,200 megahertz of spectrum available for unlicensed use in the 6GHz band....
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iOS Users Can Purchase Amazon Content In-App
iOS users can finally purchase Amazon Prime Video content in-app, significantly improving the user experience....
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Facebook Launches Messenger App for macOS and Windows
Facebook has announced the release of a native Messenger app for both Windows and macOS. While us...
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Mobile Apps Reach Record Sales Amid Lockdowns
As people all over the world are locked down or under stay-at-home orders, the mobile app market is booming as people look for things to do and ways to st...
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T-Mobile Rolls Out 2.5Ghz 5G in Philadelphia
T-Mobile has already begun rolling out 2.5GHz 5G in Philadelphia, using the spectrum it gained in the Sprint merger....
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T-Mobile and Sprint Complete Merger; John Legere Steps Down
It’s official: T-Mobile and Sprint have merged to create the New T-Mobile. After years of trying...
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FCC Sets Deadline For Carriers to Fight Robocallers
The FCC has set a deadline for phone carriers to support the STIR/SHAKEN protocol, in an effort to fight robocalls....
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Akamai Throttling Game Download Speeds to Ease Network Congestion
Amid the coronavirus pandemic, Akamai has announced it’s going to start slowing down video g...
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FaceBank Group and fuboTV Merging
FaceBank Group has announced a definitive agreement to merge with streaming TV provider fubtoTV....
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Verizon Gives Extra 15GB High-Speed Data to Customers
Verizon has announced several measures to assist individuals impacted by the coronavirus pan...
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Need a Coronavirus Checkup? Ask Siri!
Individuals concerned about whether they have coronavirus will be able to get a virtual chec...
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