Advertising & Marketing

WBD Board Slams Paramount Skydance Bid as ‘Illusory’ in Epic Merger Showdown
In a sharp rebuke that has rattled Hollywood's dealmaking circles, Warner Bros. Discovery's board unanimously urged shareholders to reject a $108.4 billion hostile takeover b...
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Netflix Expands into Video Podcasts with Exclusive Studio Deals
Netflix's Podcast Pivot: Streaming Giant's Bid to Redefine Daytime Chatter In the ever-shifting world of media consumption, Netflix is placing a signifi...
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Google Sues SerpApi Over Search Scraping and DMCA Violations
In a bold move that underscores the escalating tensions between search giants and data aggregators, Alphabet Inc.'s Google has initiated legal proceedings against SerpApi, a com...
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Nike’s China Sales Plunge 17% Amid Local Rivals and Economic Slump
Nike's Dimming Aura in the Dragon's Den: Decoding the Sportswear Giant's China Crisis In the bustling streets of Shanghai and Beijing, where once the Nike swoosh...
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Corporate Storytellers: The New $274K Power Players Reshaping Brand Narratives
Corporate America is in the midst of a hiring frenzy for "storytellers," a title surging in job postings as companies race to seize control of their public image amid shrinki...
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UK’s Radical Push: Banning Kids Under 16 from WhatsApp, Wikipedia and Beyond
In a move that could reshape digital access for millions, a proposed amendment to the UK's Children's Wellbeing and Schools Bill seeks to bar children under 16 from a vast ar...
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TikTok’s U.S. Divorce: ByteDance Clings to Revenue Strings in Last-Minute Deal
ByteDance Ltd. has inked binding agreements to spin off its U.S. TikTok operations into a new joint venture, handing majority control to American investors including Oracle C...
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Peacock Rolls Out Arrival Ads on App Launch for Subscribers in 2025
The Ad Assault Begins: Peacock's Instant Pitch and the Escalating Battle for Streaming Eyeballs In the fiercely competitive world of streaming video, where viewer loya...
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YouTube Shuts Down Channels for AI-Generated Fake Movie Trailers
YouTube's Crackdown on AI Phantoms: The Vanishing Act of Fake Trailer Empires In the ever-evolving world of online video, YouTube has taken a decisive stand against co...
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Sony Acquires 80% Stake in Peanuts for $457 Million
Sony's Snoopy Scoop: Inside the $457 Million Peanuts Power Play In a move that underscores Sony's aggressive push into iconic entertainment properties,...
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US Investors to Acquire 50% Stake in TikTok US Ops by January 22
TikTok's American Pivot: Inside the High-Stakes Ownership Shift Set for January In a move that could reshape the future of social media in the United States, a consort...
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UK Actors Reject AI Body Scans in Equity Union Vote Over Exploitation Fears
Actors' Digital Defiance: Britain's Performers Draw a Line Against AI Intrusion In a resounding rebuke to the encroaching role of artificial intelligence in the entert...
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Apple’s App Store Ad Surge: More Slots, Bigger Bets in 2026
Apple Inc. is set to flood its App Store search results with additional advertisements starting in 2026, a move designed to boost developer visibility amid intensifying compe...
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Google Android TV Replaces Discover with New Free Tab for Streaming
Android TV's Quiet Revolution: Swapping Discovery for a Free Content Oasis In the ever-evolving world of streaming television, Google has made a subtle yet significant...
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Sony’s $630 Million Snoopy Swoop: Mastering Peanuts Empire
Sony Pictures Entertainment and Sony Music Entertainment have sealed a transformative deal to acquire an 80% controlling stake in Peanuts Holding LLC, the entity stewarding t...
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