Advertising & Marketing

Google’s Gemini 3 Overhaul: AI Overviews Fuse with Chat for Frictionless Search
Google has elevated its search engine into a conversational powerhouse by installing Gemini 3 as the default engine for AI Overviews worldwide and enabling direct follow-up q...
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TikTok Bows Out: Meta, YouTube Face Addiction Reckoning in Court
In a last-minute pivot, TikTok has agreed to settle a high-stakes lawsuit accusing it of fueling youth addiction through addictive app designs, clearing the way for Meta Plat...
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Aftershocks of the TikTok Deal: A New App Called Skylight Is Quietly Capturing a Slice of America’s Attention
NEW YORK – In the tumultuous wake of the finalized divestiture deal that reshaped the American social media sphere, a new contender is quietly capitalizing on the chaos. Skyl...
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The Billion-Dollar Brand Battle: How a Founder’s Lawsuit Over WallStreetBets Haunts Reddit’s Path to Wall Street
NEW YORK – In the high-stakes world of tech initial public offerings, controlling the narrative is paramount. But as Reddit Inc. polishes its pitch to investors ahead of its...
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The Price of Conversation: OpenAI Seeks Millions from Advertisers in Push to Monetize ChatGPT
SAN FRANCISCO – OpenAI, the artificial intelligence standard-bearer that captured the world’s imagination with ChatGPT, is quietly laying the groundwork for its next audaciou...
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Wearables News: Smart Rings vs. Real Outcomes
Smart rings promise better sleep, calmer days, and early warnings when stress or illness creeps in. Some claims are solid; some blur the line between guida...
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Google Overhauls Ad Testing with Automation, Pressing Marketers to Adopt a Data-Driven Strategy
MOUNTAIN VIEW, Calif. — In a significant move to streamline one of digital advertising’s most critical and often complex tasks, Google is rolling out a centralized “Experimen...
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The Unruly Focus Group: How Player Revolts Are Forcing a New C-Suite Playbook in Video Games
In early May, Sony Group Corp. faced a full-blown insurrection. The source was not a corporate raider but its own customers, mobilized with ferocious speed. The company had a...
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TikTok’s Glitchy Rebirth: Power Outage or Political Purge?
In the charged atmosphere of early 2026, TikTok's freshly minted U.S. joint venture faces a firestorm of accusations just days after sealing a deal to avert a national ban. U...
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EU’s Six-Month AI Ultimatum to Google: Cracking Android for Rivals
BRUSSELS—Google faces a pivotal regulatory challenge from European Union authorities, who on January 26, 2026, launched two specification proceedings under the Digital Market...
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Meta’s Premium Pivot: Subscriptions Reshape Instagram, Facebook and WhatsApp
Meta Platforms Inc. is preparing to roll out premium subscription tiers across its flagship apps—Instagram, Facebook and WhatsApp—marking a bold expansion of paid services be...
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TikTok’s American Makeover Sparks Mass User Exodus
ByteDance's TikTok, facing years of U.S. national security scrutiny, announced on January 22, 2026, the formation of TikTok USDS Joint Venture LLC, a majority American-owned...
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Google’s AI Counter-Offensive: How Tiny Models Are Quietly Remaking Search
MOUNTAIN VIEW, Calif. — In the high-stakes race for artificial intelligence dominance, the prevailing wisdom has been simple: bigger is better. Technology giants have been lo...
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TikTok’s Data Center Blackout: Power Failure Exposes Vulnerabilities in New U.S. Era
In the first weekend after TikTok's U.S. operations spun off into a new American-led entity, a power outage at a key data center plunged the app into chaos, disrupting feeds...
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The Algorithm on Trial: Unsealed Documents Reveal Social Media’s Youth Crisis
OAKLAND, Calif. — In the sprawling legal battle against the world’s most powerful social media companies, the plaintiffs’ most potent weapon may not be novel legal theory, bu...
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