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Click Fraud Higher than Search Engines Suggest

Fair Isaac is dipping its toe in the click fraud tracking waters, with the release of its own study into fraudulent search engine clicks.

A Grim Future for Small Behavioral Targeting Networks

With Google, MSFT and Yahoo buying Doubleclick, Aquantive and RightMedia respectively and more acquisitions coming in the near future, it seems like these giants will own the online advertising space.

Google Makes a Deal with Fairfax Digital

Fairfax Digital, the online arm of Australian mega-publisher Fairfax Media, has announced an advertising and content syndication deal with Google.

Microsoft to Acquire aQuantive

Microsoft has finally found its online advertising partner, with news that it will acquire aQuantive. After missing out on DoubleClick to Google, watching Yahoo pick up Right Media and WPP buying 24/7 Real Media, Microsoft decided to go “all in” with a $6 billion cash deal, paying $66.50 a share!

PayPal Launches New Partner Program
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PayPal is introducing a new partner program. The program will offer special benefits to e-commerce and financial service providers that incorporate PayPal’s Express Checkout to their merchant customers.

Facebook’s Popularity Climbs In Canada

While writing this article, I searched for “Facebook” on the American Google News site.  That’s all – just “Facebook.”  Yet four of the first six results came from Canada, and this illustrates a new trend: our neighbors to the north are becoming big fans of the social networking site.

Mobile Internet Users Connect To Search

Only 30 percent of U.S. mobile users rely on their phones for Internet access, but those that do, half do so several times a week, according to iCrossing’s "How America Searches: Mobile" report.

School Records Discovered Sitting On Google

It’s happened before, and now it’s happened again – the records of some schoolchildren became available to anyone and everyone using Google.  The security lapse has now been resolved (sort of), but it’s possible that the records were sitting unprotected for as long as two years.

Drivers More Active Online

People who frequently drive are more active online and savvy than the average consumer, according to Scarborough Research.

They found that the top 20 percent of U.S. adult drivers in terms of miles logged were 48 percent more likely than the average consumer to have spent $1,000 or more online in the past year. Seventeen percent were more likely to have broadband and 28 percent more likely to have spent 20 hours or more online weekly.

Google Video Borrowing From Metacafe

If Google Video doesn’t have the clip you’re looking for, you may be able to find it at Metacafe – through Google Video.  Yes, Google’s (less popular) video-sharing site now appears to be offering search results from sources other than Google Video and YouTube.

MoveOn Blasts MySpace Over Censorship
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MoveOn’s executive director Eli Pariser called MySpace a "serial censorer of user-generated content" and presented a litany of complaints about the social networking site’s practices.

Internet Video And Technology

Internet video continues to remain popular but what technology are people using to view the content? A new survey from ABI Research explores that question.

FCC Pressured To Admit It Sucks

Representative Ed Markey (D-MA) opened up a can of Congressional hearings on the Federal Communication Commission over the regulatory agency’s understanding of what, exactly, constitutes broadband and how many people in the US actually have access to it.

Rumor Mill: Google To Acquire FeedBurner
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It’s just an unconfirmed rumor at this point, but Sam Sethi has “just heard from a VERY trusted source that Google is buying Feedburner.”  Considering that Microsoft just spent $6 billion on aQuantive, this purchase would certainly be a good way for Google to steal back some headlines.

Microsoft Releases Popfly Mashup Tool

Microsoft has just released “Popfly.” This tool, and community, lets you build a TwitterVision in literally a few minutes (mashup various stuff from various Web services like Twitter, Flickr, Virtual Earth, etc).

BBC: Flickr Censors Comments

BBC NEWS | Technology | Yahoo ‘censored’ Flickr comments More news on the recent censorship by Yahoo of Rebekka Gudleifsdóttir from the BBC.

Online Banking Has Strong Growth

Online banking is growing 27 percent yearly, which is faster than other retail banking channels, according to TowerGroups’s "Delivery Channel Volumes in the United States, 2006-2010: From ‘In Line’ to Online" report.

Yahoo/Flickr Censorship Accusations Answered
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A talented photographer posted her photos on Flickr, and when another company stole and sold the pictures, she wrote a post about it.  After almost 450 people had voiced their support, Flickr deleted the artist’s post, and cries of “Censorship!” ensued.  But now Flickr’s co-founder, Stewart Butterfield, has stepped up and apologized.

Local Guides Launches Beta

Local Matters yesterday announced the launch of their new site, LocalGuides.com, which mashes up Local + Social + Vertical content and utilities. The site is really strong with some compelling features, so I’ve kicked the tires and have a few technical comments.

Engadget Explains iPhone Gaffe

Engadget editor Ryan Block followed up on Wednesday’s iPhone mix up with a long apology and explanation of how the popular tech blog received bogus information and why it was posted.

Global Internet Censorship Increasing
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Internet censorship around the globe is becoming more widespread as governments continue to filter content, according to a new report from OpenNet Initiative.

Google Book Search Grows Some More

It once was the case that, if Google Book Search hadn’t yet made a book available in digital form, you were out of luck – that was the end of this particular resource’s line.  But Google is now helping its users find those books out in the real world, and it’s also supplying more reviews and references (and books in French and Swiss) than ever before.

Microsoft Drops Big Bag O’Money For aQuantive

Talk about throwing money around: Microsoft just plunked down $6 billion for digital marketing company aQuantive, Inc. The Beast of Redmond plans to wield this new weapon to develop an Internet-wide advertising platform.

Healthcare PR & Social Media

Recently, I sat on a panel for PRSA Healthcare on social media. I brought along the PR blogger perspective, and sat on it with the VP at Technorati and Amy Tenderich, from Diabetes Mine.

Healthcare is different from other practices in PR. You have the whole direct-to-consumer guidelines from the FDA, and then you have a ton of other issues in dealing with the press and social media.