MediaTransformationUpdate

Disney Takes a Playbook Out of Digitally Native Companies
“All of a sudden people are realizing that Disney is going to take the advantages that they have, content that nobody else has, moats that give them actual...
Read More
Disruption Caused By Technology Certainly Is a Big Issue, Says Disney CEO
“When I think about what is going on in our businesses and our world today disruption caused by technology certainly is a big issue,” said...
Read More
Disney CEO: What Netflix Has Done Has Actually Been Good For Us
“We wouldn't have been ready to launch it (Disney+) two or three years ago,” says Disney CEO Bob I...
Read More
The Marketplace Has Never Been This Dynamic, Says Disney CEO
“If you measure it against the present, the present doesn't stay the present for very long,” says Disn...
Read More
Hulu May Implement New Binge Watching Ad Format
Peter Naylor, SVP Advertising Sales at Hulu, says...
Read More
Hulu Private Marketplace Gives Programmatic Advertisers Choice and Control
“The invite-only auction, which is I would say our new shiny toy that’s getting wrapped in the PMP, provides us the opportunity for a variable floor price,...
Read More
Cross-Media Campaign Execution is a Pain Point for Media Companies
“The biggest pain point for media companies today with regards to cross-media campaigns is the execution,” says Susie Hedrick who is SVP of North America S...
Read More
AT&T CEO Expects Significant Growth in SVoD as DIRECTV Declines
AT&T CEO Randall Stephenson says that he expects to see significant growth in their SVoD business as their D...
Read More
‘Ninja’ Tyler Blevins Could be First $10 Million a Year Fortnite Gamer
The best Fortnite player in the world, ‘Ninja’ Tyler Blevins, says he currently makes more than $500,000 a m...
Read More
Netflix Must Create Ad Model or Raise Prices
Netflix announced that their original movie ‘Bird Box’ generated over 45 million streams in just the first week making it the best first 7 days ever for a...
Read More
Discovery CEO: We’re Trying To Create a Golf Netflix
In announcing a wide-ranging content deal with golf legend Tiger Woods, Discovery CEO David Zaslav says that...
Read More
SiriusXM CEO: Pandora to Make Sirius Subscribers More Sticky
SiriusXM CEO James Meyer says that Pandora will make Sirius subscribers more sticky and will overall reduce churn. Meyer indicates that Pandora’s fo...
Read More
Former ESPN President Says Streaming is the Future of Sports Viewing
Streaming is going to be the primary way people consume sports content according to former ESPN President John Skipper. Skipper is now Executive Cha...
Read More
Tim Draper: These Guys Transformed the World and We Should Thank Them
Legendary investor and political activist Tim Draper says that instead of getting on the case of Elon Musk, we should be thanking him and other tran...
Read More
Get the WebProNews newsletter delivered to your inbox

Get the free daily newsletter read by decision makers

Subscribe
Advertise with Us

Ready to get started?

Get our media kit

Advertise with Us