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Smartphone Users Now Account for Most Mobile Browser and App Users
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New data from comScore indicates that smartphone users now make up the majority of mobile browser and app users, at least in the United States. 

The firm finds that the number of Smartphone users accessing mobile content through browsers and apps now surpasses that of non-smartphone users, claiming that in the 3 month average ending in August, Smartphone subscribers made up 60% of those who used a downloaded app and 55% of those who used a browser. 

Mobile Video Booming In Europe

The number of people viewing video on mobile devices has increased 66 percent in the past year to 12.1 million mobile consumers in the EU5 (U.K., France, Germany, Spain and Italy), according to a new report from comScore.

The U.K. and Italy each have 2.7 million mobile video consumers, up 75 percent from July 2009 in the U.K. market and up 55 percent in the Italian market. Spain has the fastest growth, with mobile video consumption up 90 percent in the past year to 1.7 million subscribers.

comScore Gives Twitter Traffic Victory Over MySpace

Although it obviously took a little while for anyone to notice, it looks like August will go down as a very important period in Twitter’s history.  comScore has determined that Twitter passed MySpace in terms of unique visitors last month.

In one sense, the changeup wasn’t a huge deal: Twitter just saw 96 million visitors versus MySpace’s 95 million.  But the switch looks permanent, considering that, on a year-over-year basis, Twitter’s visitor count increased 76 percent while MySpace’s fell 17 percent.

Yahoo And Microsoft Make Small Search Gains
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Google continued its reign over the U.S. search market in August with 65.4 percent market share, followed by Yahoo with 17.4 percent (up 0.3 percentage points) and Microsoft with 11.1 percent (up 0.1 percentage points), according to the latest analysis from comScore.

 Ask saw no change month-over-month capturing 3.8 percent of the search market, followed by AOL, which also remained flat with 2.3 percent of the market.

Google Android Closes In On Apple

Samsung was the top handset manufacturer in the U.S. in July with 23.1 percent market share, while RIM led the smartphone platforms with 39.9 percent market share, according to the latest report from comScore.

For the 3-month average period ending in July, 234 million Americans used mobile devices. Device maker LG ranked second with 21.2 percent share, followed by Motorola (19.8% share), RIM (9% share) and Nokia (7.8% share.)

Apple And Android Making Gains In Europe

The Symbian platform has 54.4 percent of the smartphone market in Western Europe, according to a new report from comScore.

Even with Symbian’s continued growth in the number of smartphone subscribers, its market share has decreased as growth in the Apple OS and Android platform has risen in the past year.

Apple trails Symbian with 19.2 percent of the Western European smartphone market, followed by Microsoft (11.6%), RIM (8%) and Google with 6.1 percent.

comScore Charts LinkedIn’s International Success

Although it’s perhaps not a worldwide phenomenon like Facebook, new statistics from comScore indicate that LinkedIn is at least an international success.  It turns out the network is more popular in the Netherlands and Ireland than in the U.S., and it has quite a lot of fans in other countries, as well.

One thing we should note: these popularity rankings were adjusted to account for the number of local Internet users.  So no one’s suggesting that there are more LinkedIn users in Denmark than in the entire United Kingdom.

comScore Acquires Nedstat to Create the iPad of Analytics

comScore announced today that it has acquired Nedstat, an online analytics and optimization firm based out of Amsterdam.

The acquisition enables comScore to substantially expand its presence in Europe, with offices in the Netherlands, Belgium, the UK, France, Germany, Spain, and Sweden. The company says this will help it reach out to new clients in these markets.

The Top Ten U.S. Web Properties
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comScore released its monthly Media Metrix top 50 revealing the top 50 U.S. web properties. Here are the top ten:

Yahoo Top News Site In Malaysia

More than half of Malaysians online visited a news/information site in July, reaching more than 5.5 million visitors, according to a new report from comScore.

Yahoo News led as the most visited site in the category reaching 1.2 million visitors, followed by the New York Times Digital with 873,000 visitors.

The Search Market Isn’t Always What it Seems to Be
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Like most studies, surveys, and stat counts related to Internet user behavior, search market stats should generally be taken with a grain of salt. While they can give us a general idea of which search engines users flock to, there are too many variables to paint a completely accurate picture.

What’s your search engine of choice? Why? Let us know.

Facebook Tops Orkut In India
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For a long time, Orkut has been the one bright spot in Google’s social media stable; it’s been the sole product that became really popular in some markets, even as everything else struggled to gain users (and/or not get the axe).  Only new stats indicate that Facebook’s beaten Orkut in India, which represented one of its two strongholds.

Facebook Creeps Up the Charts as 178 Million Americans Watch Online Video
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comScore released its Video Metrix data for July today. According to this, 178 million people in the U.S. watched online video content during the month, watching an average of 14.7 hours per user.

During the month, Facebook moved up from the fourth position to the third position behind Yahoo properties, and of course Google properties at number 1. Facebook accounted for 46.6 million viewers.

Twitter.com Usage Grows 109% YoY

comScore has released some interesting research on Twitter usage in different countries. The firm found that in June, about 93 million people visited Twitter.com, up 109% from the previous year.

Of course this doesn’t even take into account all of the third-party Twitter apps, which many users access Twitter regularly from. A lot of users rarely go to Twitter.com.

Online Retail Spending Up 9%
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Online retail spending in the U.S. reached $32.9 billion in the second quarter, up 9 percent over a year ago, according to a new report from comScore.

The growth rate represented the third consecutive quarter of positive year-over-year growth following a year of flat or negative growth rates.

"The second quarter’s continuation of the first quarter’s strong retail e-commerce growth rates is encouraging," said comScore chairman Gian Fulgoni.

Women Are Highly Engaged Social Networking Users

Social networking sites reach a higher percentage of women then men globally, with 75.8 percent of all women online visiting a social networking site in May compared to 69.7 percent of men, according to a new report from comScore.

Yahoo Exposes Error In comScore Stats

It’s a rare person who would suggest that any online traffic report is completely accurate; most folks know stats from Hitwise, Nielsen, and the like are closer to educated guesses.  But it turns out that last month, comScore got Yahoo’s June stats wrong by a significant margin, leading Yahoo to announce the problem in a press release today.

YouTube And Yahoo Top Video Sites In June
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More than 177 million U.S. Internet users watched video content in June, according to the latest report from comScore.

Google sites, driven by video viewing on YouTube, ranked as the top video content property with 144.5 million unique viewers, followed by Yahoo sites (44.9 million viewers) and Vevo (43.7 million viewers).

Google Continues To Make Healthy Showing In Asia-Pacific

As everybody knows by now, the whole Google-China scuffle has not done the search giant’s market share any favors in that country.  But it’s been quite a while since we’ve checked in on Google’s performance in the Asia-Pacific region as a whole, and today, comScore was good enough to provide some relevant data.

Google fans will be pleased to know that the company’s still doing well, especially in terms of unique visitors.  comScore determined that Google reached about 55 percent of the region’s online population in May, which is impressive.

comScore: Yahoo Loses “Time Spent” Fight
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June did not go at all well for Yahoo, judging by new statistics from comScore.  In fact, at least in terms of time spent on the company’s properties, June was terrible, with Yahoo managing to set a couple of records of the wrong sort.

comScore Puts Android Up Yet Again
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Palm’s out of the running.  Microsoft’s about to lose its advantage.  And although they’re still way out in front, even RIM and Apple appear to be in trouble, according to the latest report from comScore, which indicates that Android has taken market share from all of its top competitors.