FDA Proposes Rule to Allow No-Prescription Hearing Aids

The Federal Food and Drug Administration has proposed a rule that would allow Americans to buy hearing aids without a prescription.

Google Officially Launches Pixel Pass

Google has officially launched Pixel Pass, its monthly payment bundle that includes a new Pixel 6 and Google’s premium services.

SEC Closes Investigation Into GameStop Stock Fiasco

The SEC has investigated so called “meme stocks,” such as GameStop’s epic run, ultimately deciding there was no wrongdoing.

CDW Buying Sirius Computer Solutions for $2.5 Billion

CDW is expanding its services business, acquiring Sirius Computer Solutions for $2.5 billion to help build out its portfolio.

Examine Your Site’s Text, Reduce Chances of Search Engine Confusion

Has it ever occurred to you that you may have keywords on your site that are misleading to search engines? Or that you need to take a look at all of the keywords you are trying to rank for, and think about the different meanings and contexts that those could be taken in that are unrelated to your actual product, and then eliminate other seemingly unrelated words that to a search engine could be misconstrued as an indication of one of those other contexts?

Online Ad Spending To Outpace Print In 2010

Spending on online advertising and marketing will surpass print in 2010 for the first time, according to a new report from Outsell.

Companies will spend $119.6 billion on online and digital strategies, from search engine keywords to webinars, while committing $111.5 billion to print such as newspapers and magazine ads. Overall, U.S. spending on advertising and marketing will increase in 2010, but only by 1.2 percent to $368 billion.

Facebook Expands Preferred Developer Program

Four months ago, Facebook launched something called the Preferred Developer Consultant Program in an effort to point companies and celebrities towards the best developers.  Now, the program’s taking an important leap forward as Facebook’s more than tripled the number of recommended developers.

As SERPs Get More Complicated, Focus on Relevant Elements

At SES Chicago last year, Yahoo VP of Consumer Products, Larry Cornett suggested that blended search results bring businesses a broader range of SEO opportunities, a chance to take control of their brand, and a potential increase in qualified clicks. While these blended results can tend to divert users away from organic listings, as SEO Dave Naylor pointed out at that same conference, Cornett does have a point.

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