WebProNews

WebProNews is in full force at Pubcon, this time not only covering the event, but presenting as well. Our own Mike McDonald spoke this morning at the session titled: Game On: Rocking Your Video Startup. He'll also be speaking tomorrow at the one called "Five Bloggers and a Microphone - What's the Worst That Can Happen?"

Today Mike also managed to get in a video interview with Ken Jurina from Epiar about negative keyword advertising campaigns:

Mike sent back some notes to HQ as well, where we've covered the session called "Earning Big Bucks with Social Media". This session featured some top-notch speakers like Vanessa Fox, Michael Gray, and Alexander Barbara.

Of course we're not the only ones covering PubCon. Around the web you can find coverage of other sessions like:

- Video Search Engine Optimization with Edward Kim, Mark Robertson, and Grant Crowell. Search Engine Roundtable takes away a number of valuable SEO tips from this one.

- Top Shelf Organic SEO - Speaking of valuable SEO tips, you're probably not going to find a session with more of them than this one. BruceClay.com covers it(they also hit up the Kickoff Keynote). If that wasn't enough for you, Search Engine Roundtable has even more on that one as well as:

- Understanding the Complex Social Marketing Playing Field, which includes Cameron Olthuis, Michael Gray and Neil Patel

- Effective Affiliate Strategies with Elisabeth Archambault, Dixon Jones, and Jim Banks

- and the PPC Engine Vendor Panel with speakers Patrizio Spagnoletto (Yahoo Search Marketing), Frederick Vallaeys (Google AdWords), Dustin Kwan (Ask Sponsored Listings), and Doug Stotland (Microsoft Live Search).

But What About the Buzz?

Well, Twitterers are a tweetin' about the conference. And some are tweetin' the sessions.



Chiropractic says: "Good old fashioned blue text linked SEO still rules." Pratt says: "I get that we shouldn't focus on rankings, but what KPIs are you using to measure success?"

mediahatch says: "in video optimization. impressed with foxnews video search & optimization."

jantallent says @WarrenWhitlock tweet your questions about social media to @brbreslin. we will answer at #pubcon #sexy and on Twitter"

Now there's a good display of the usefulness of Twitter at a an event such as this.

So that's a "brief" summary of Day one, and it's just getting started. There will be plenty more coverage at WebProNews in article as well as video form throughout the conference, which doesn't end until Friday. Check back often.