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Has Google Created A Monster?
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The Google vs. MSN Rock Em Sock Em fight provides an interesting juxtaposition. In an outcome that seems surreal, like when Tyson took a bite out of Holyfield, Google has taken so much out of Microsoft in the online arena that folks are starting to wonder if it’s a fair fight.

MediaSense Blog Measurement Tool Debuts

Umbria and PR Newswire have partnered on the launch of MediaSense Blog Measurement, for use by clients seeking insight into the buzz around their brands on the Internet.

Rock Em Sock Em: MSN Versus Google
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We know you’ve been waiting minutes, hours, and even days for the release of the Rock Em Sock Em Robot’s Fight from the SES conference. You can all rest better now because the much-anticipated rumble is up and ready for your enjoyment. Only WebProNews was there to bring you exclusive coverage of this event to find out which search engine is truly best.

Microsoft Grabs ScreenTonic For Mobile Ads

Microsoft bought its way into mobile advertising by acquiring Paris-based ScreenTonic, and picked up a foothold in European mobile ad delivery in the deal.

45% Europeans Watch TV on the Web
It’s hard to believe, but according to a Motorola study, discovered by TechCrunch, almost half of broadband users in Europe, watch TV online.

2,500 people were interviewed with 45% saying they were watching some television shows online, with the French leading the way.

Way to Go Digg!

Right before heading to bed I had to check the Digg story one more time to see if the guys had come to their senses, and it seems they have (and just in time).

Wikipedian on Nofollow

Mathias Schindler, board member of the Wikimedia Germany association, reacts on recent accusations that Wikipedia doesn’t “nofollow” certain links to their own properties, like Wikia.com, while nofollowing links to competitors, like Wetpaint.com (HTML’ified, my emphasis):

Adobe To Buy Scene7
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Adobe has announced they will purchase Scene7, a real-time rich media delivery firm. With the acquisition Adobe plans to offer and expand these interactive publishing services while maintaining the online presence of its creative technologies.

Google Board Votes Down Proposal Against Censorship
Recently, a number of groups that own shares in Google put forth a shareholder proposal that would require Google to resist government censorship efforts, and to notify users when consorship had occured despite Google’s best efforts. Wenesday, Google’s board of directors issued a recommendation that the proposal be voted down, ensuring the proposal will never have a chance, since the big three of Page, Brin and Schmidt hold 66.2% of all voting power.

Internet Marketing – Why is it so Difficult?

Old-style marketing wasn’t easy, but at least we knew how to do it. If we wanted to buy TV ads or print ads, we hired some creative people—or even a whole ad agency’s worth. If we wanted to do publicity, we hired a PR person. Whatever kind of marketing you wanted to do, you could just hire an expert.

Times have changed.

All Your Conlin are Belong to YDN

One of the things that’s helpful about having been at Yahoo more than a few years and having multiple roles during that time is that it provides lots of opportunity to meet lots of people and figure out what they’re good at.

As a by-product, I’ve managed to build up a list of people who constitute my "dream team." These are the people that I wish I could take with me when I move into a new group and/or role. It’s rare that you can get ‘em to move since these are also the people who are often quite happy in their roles, but it never stops me from trying.

Google And Belgians Happy Together

Instead of the bitterness of Brussels sprouts-flavored litigation, Google and courtroom foe Copiepresse are sharing Belgian chocolates and working happily together on their linking/copyright issues.

Yahoo Messenger Hits The Web
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Ubiquity and interoperability are the key features in the newly launched, web-based Yahoo Messenger client: it runs on multiple web browsers (including Opera, yay!) and can chat with Windows Live Messenger users.

Google Mentioned As Dow Jones Suitor

News Corp’s hostile $5 billion offer for publisher Dow Jones may spur a bidding war, and Google’s name has been invoked alongside other potential bidders.

Searchers Up For Wild Knitting Nights
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You see, as a man, not to be chauvinist, or sexist, or to not allow for exceptions to the rule, my interest in knitting is about as intense as my interest in, say, what shoes somebody’s wearing (unless they’re those killer liquor compartment sandals). So imagine my surprise when I found out knitting is all the rage these days, and the people they be a-searchin’ for information about it.

Searchers Up For Wild Knitting Nights
Searchers Up For Wild Knitting Nights
Searchers Up For Wild Knitting Nights
Silverlight Makes A Splash

A number of press releases use words like “amazing” or “revolutionary.”  Then, as you read on, you find that the corresponding product or service is duller than dust.  With Microsoft’s new Silverlight, the opposite appears to be true – a relatively modest press release accompanied this new “cross-browser, cross-platform plug-in,” and rave reviews ensued.

Web 2.0 Sites See Strong Growth

Web 2.0 Web sites accounted for 12 percent of all U.S. online traffic for the week ending April 7, 2007 according to a new study from Hitwise. That number represents an increase of two percent compared to two years ago.

U.S. Army Declares War On Soldiers’ Blogs

“Service before self,” says the U.S. Air Force, and the unofficial Navy motto, “Not self but country,” follows a similar line of thought.  But it’s members of the Army who are being asked something new in regards to their “selves”: Soldiers must now “consult with their immediate supervisor and their OPSEC [Operations Security] Officer” before sending e-mails or posting on blogs.

LonelyGirl, Flickr Take Webby Honors

This year’s Webby Award winners were announced with the usual Oscaresque fanfare, names you’ll recognize and names you may not. But you’ll also notice who’s not on the list.

LonelyGirl, Flickr Take Webby Honors
LonelyGirl, Flickr Take Webby Honors
LonelyGirl, Flickr Take Webby Honors
Envisioning Web 3.0
Just when you were starting to get tired of Web 2.0, David Siegel envisions Web 3.0. We’re not there yet, but it sounds pretty darn cool:

Digital Prowess Key to an Agency’s Capabilities

Keith OBrien reports in PR Week that the Fleishman HIllard conference focused on social media

Yahoo Sumo Wrestling

For Earth Day, Yahoo encouraged their employees to help conservation, to drop their usage of non-renewable resources by 20%.

Small Businesses Don’t Get PPC Matching Options

Now that I am back in the office after a short hiatus due to my new baby, things are picking up again. I have looked at 6 small business PPC accounts in the last two days for potential clients. Not one of them had anything but broad match in use. Almost no negative keywords existed in any of the ad groups or campaigns. Also every single one of them had content targeting turned on which was performing terribly and sucking up some major budget.

Google’s Love Affair with Wikipedia

Much has been said about Google algorithmic favoritism for Wikipedia. I was working on a project this weekend about celebrities, and wikipedia’s dominance in the SERP’s was nothing less than astounding.

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