EcommerceMarketing

Supply chain visibility (SCV) is the ability to track and monitor a product or shipment from its origin to its destination. This allows businesses to stay...

5 Best Tips To Improve eCommerce User Experience

With the increasing competition in the eCommerce market, it has become challenging to keep the clients interested long enough to make the sale....

How To Increase Sales and Traffic With eCommerce Mobile App Development

There is no doubt that the popularity of online shopping keeps increasing year by year. Customers prefer to use their PCs or smartphones for making purchas...

Ecommerce, Search, Social… and Conversational Space?

"When I look at the conversational space I think it's going to have as much impact as ecommerce or search or social," says LivePerson CEO Rob Locascio. "Th...

How the Ecommerce Theme You Choose Helps to Deliver the Best Brand Experience

Ecommerce is a lucrative market for many businesses. By now, nearly every retail brand has either started or is working on launching an ecommerce store....

TikTok May Launch Live Shopping in the US for Holiday Season

TikTok may be preparin...

3 Digital Marketing Methods Every Business Needs

As a business owner in the 21st century, it’s important to take advantage of the tools and technology available when engaging with your customer...

Get Ready for Ads on Your Phone’s Lockscreen

A Google-backed startup plans to bring its lockscreen platform to the US within a couple of months, turning lockscreens into another way to serve ads....

Predictive Forecasting For Ecommerce In 2022

Ecommerce has been growing at a faster pace than traditional shopping, and there's no sign of it slowing down....

8 Key eCommerce Conversion Rate Benchmarks

What would you say is the most important metric for a business? Is it profit? Revenue? Customers served per day? The answer may surprise you. In fact, acco...

How Do You Measure the Success of a Content-Driven Marketing Strategy?

Content marketing is reshaping ecommerce for companies large and small. That's because marketing is about trust first and foremost and marketers are realizing that quality content...

Amazon Pushes Its Own Brands at the Expense of Others

Amazon is being accused of pushing its own products at the expense of more popular, better reviewed products from other companies. Amazon is th...

Italy Fines Amazon $1.3 Billion For Antitrust Violations

Italian regulators have fined Amazon $1.3 billion for promoting third-party sellers that buy its extra services over other sellers....

Square Changes Its Name to Block

Taking a cue from Google and Facebook, Square has changed its name to Block, retaining the Square name for its Seller business....

Sezzle Is the Creditization Of a Debit Card, Says CEO

"Consumers love our product because it represents purchasing power but also budgeting for them," says Sezzle co-founder and CEO Charl...

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