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All Posts Tagged Tag: ‘Microsoft’

Microsoft Office Adds Sway Presentation Tool

Microsoft announced a new app called Sway, which is part of its Office portfolio. It’s basically a new presentation tool, which lets you add content from your OneDrive account, Facebook, Twitter, YouTube, and other sources to keep track of your ideas and arrange them in a visually enticing way for presentations if you like. While Microsoft doesn’t say it, I …

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Microsoft Unveils Windows 10 Preview

Microsoft revealed Windows 10 on Tuesday. It will be available for “early technical preview” for PC on October 1st. With the release, Microsoft is highlighting advancements for the enterprise and collaboration as well as consistency across devices. It adapts to Xbox, PCs, phones, tablets, and other “tiny gadgets” to delivery that consistency. “Windows 10 will run across the broadest range …

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Bing Ads Launches Enhanced Sitelinks

Microsoft announced the launch of Enhanced Sitelinks for Bing Ads, two years after Google made its version available to the world. Microsoft has been piloting the feature with a few advertisers over the several months, and says performance has been “phenomenal”. Microsoft’s Eliot Li writes, “Most of you are probably familiar with Sitelink Extensions. We have seen our advertisers benefit …

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Steve Ballmer, Clippers Owner, Is Banning Apple Products

After former owner Donald Sterling let his racist flag fly and the world heard the tapes, former Microsoft CEO Steve Ballmer swooped in and bought the Los Angeles Clippers for a reported $2 billion. The deal finalized last month, making Ballmer the official owner of the NBA franchise. Now, in true Ballmer fashion, the Clippers are on the way to …

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Bing Ads Gets Close Variants In Exact Match

Microsoft announced that it is rolling out the inclusion of close variants in exact match for Bing Ads in the U.S. This means exact match will now include minor grammatical variations like plurals, abbreviations, acronyms, spacing, and misspellings. Microsoft’s Matt Bisson writes on the Bing Ads blog: Based on our prior testing, we found that exact match close variants helped …

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Bing Adds A Couple Features For iOS 8

Apple released iOS 8 last week, and many apps are adding features that take advantage of its specific capabilities. These include Microsoft’s Bing app, which has added a new translation feature and the ability to put Bing’s daily homepage image and trends on the Today screen. “With this release, we were able to take advantage of the extensibility possible in …

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Bing Ads Lets You Share Negative Keyword Lists Among Campaigns

Microsoft announced that you can now share negative keyword lists between campaigns in Bing Ads. You can do this with the Bing Ads Editor, the web interface, or the API. “Gone are the days of manually copying negative keywords between campaigns,” says Microsoft’s Anar Alimov. “With this release, you can create lists of negative keywords and apply them simultaneously to …

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Bing Gives Image Search A Makeover

Microsoft announced that it’s rolling out a new user experience for Bing Image Search, which adapts based on query, resolution, and interaction. Here’s what it looks like: Image results will now expand to the full width of the screen, and will include exploration suggestions dynamically according to screen resolution. “This means an uncluttered first page where images are the hero. …

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Bing Ads Get New Dynamic Sitelinks Feature

Microsoft announced a new Dynamic Sitelinks feature for Bing Ads, which it says can help improve relevance and click-through rates for SMB advertisers. Once again, Bing is following Google’s lead on ads, as the search giant launched a similar feature for AdWords in July. “Dynamic Sitelinks are clickable text additions to your ad that help enrich and enhance the information …

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Microsoft Initiates Another Round Of Layoffs

Microsoft announced a couple months ago that it would reduce its overall workforce by up to 18,000 jobs over the course of the next year, and that of those, 12,500 would be related to its acquisition of Nokia assets. The company was also said to be eliminating Xbox Entertainment Studios. Microsoft said it would begin with 13,000 eliminations, and that …

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Xbox 360 Bundles Released For $249 Through Walmart

Even though it has released the Xbox One, Microsoft is not letting the Xbox 360 fade into oblivion this holiday season. Three new Xbox 360 bundles have been announced via the official Xbox blog, Major Nelson. First is an Xbox 360 with Call of Duty: Ghosts and Call of Duty: Black Ops II, for $249. Second is the same as …

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Conan Checks In With Minecraft Inventor About Microsoft Acquisition

The big news on Monday was that Microsoft is buying Mojang, the company behind the hugely popular Minecraft, for $2.5 billion. Naturally, the subject came up on Conan, who checked in with the inventor of the game to see how he’s celebrating: The actual founders are leaving the company, but Mojang says most of the team will probably stay on …

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