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About Chris Crum

Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.
Consumers Are Actually Watching A Lot Of Long-Form Video Ads Consumers Are Actually Watching A Lot Of Long-Form Video Ads

Long-form online video ad views are experiencing tremendous growth, according to data from FreeWheel, as reported by eMarketer. This refers specifically to video ads that play during videos 20 minutes or longer. Those served on FreeWheel’s network experienced a massive …

Enterprise Connect: Google And Cisco Partner For Chromebook Offerings Enterprise Connect: Google And Cisco Partner For Chromebook Offerings

Google and Cisco have partnered up to offer Cisco WebEx and Cisco UC on Chromebooks. Rajen Sheth, Googles’s Director of Product Management on Chrome for Business announced the news at Enterprise Connect, where he demonstrated a proof of concept of …

Here’s A Quick Tip About Google’s Remarketing Ads Here’s A Quick Tip About Google’s Remarketing Ads

Google just posted this “AdWords Quick Tip” about remarketing ads. The general gist is: make sure you have enough ad formats in your remarketing campaign to ensure you have more chances to have your ads shown to your target audience.

Yahoo Brings Brands’ Images To Life With New Motion Ads Yahoo Brings Brands’ Images To Life With New Motion Ads

Yahoo has a new ad format, which “brings images to life”. it’s called Yahoo Motion Ads, which is fitting: Yahoo is selling the format as a way to help brands “tell more engaging stories”. You have to admit, that grilled …

Google And Viacom Settle Once And For All Google And Viacom Settle Once And For All

Google and Viacom have finally settled their lengthy legal battle over copyright once and for all. The companies both announced the news Tuesday morning. Here’s their joint statement: “Google and Viacom today jointly announced the resolution of the Viacom vs. …

‘Disavow Links’ Data Not A Google Ranking Signal…Yet ‘Disavow Links’ Data Not A Google Ranking Signal…Yet

Google is not using data from its Disavow Links tool to hurt sites that are being disavowed in search results. That is according to Google’s John Mueller. Do you think data from the Disavow Links tool should be used as …

WhatsApp ‘Sets Record Straight’ On Facebook Acquisition WhatsApp ‘Sets Record Straight’ On Facebook Acquisition

A little less than a month ago, Facebook announced that it is acquiring WhatsApp for about $19 billion. There have been countless articles about what this deal will mean for WhatsApp users in the meantime, and apparently WhatsApp hasn’t been …

What You Should Do For Google On Product Pages For Products That Are No Longer Available What You Should Do For Google On Product Pages For Products That Are No Longer Available

Google has a new “Webmaster Help” video out, which many ecommerce businesses may find useful. Head of webspam Matt Cutts discusses what to do on your product pages for products that are no longer available. Specifically, he answers this user-submitted …

A Discussion About Chromebook Developer Mode A Discussion About Chromebook Developer Mode

Google has released a new video about Chromebook Developer Mode. It’s part of the Google Developers Live series, and features Google Chromium evangelist Francois Beaufort talking about Developer Mode for Chrome OS, which is different than for Chrome itself. Image …

Holi (Festival Of Colors) Celebrated With Google Doodle Holi (Festival Of Colors) Celebrated With Google Doodle

As mentioned, Google is celebrating St. Patrick’s Day with its annual doodle, but in India, it’s celebrating Holi (the festival of colors) with one. Holi is a spring festival also known as the festival of love, and has become popular …

Leprechaun Burrito Created For LA Food Trucks Using Google Glass Leprechaun Burrito Created For LA Food Trucks Using Google Glass

Google recently shared a video of Roy Choi, co-founder of Kogi BBQ (a Los Angeles food truck), whipping up some of his “new spin on Irish cooking” for St. Patrick’s Day. Why? Because he’s a Google Glass explorer, and uses …

St. Patrick’s Day Gets Its Annual Google Doodle (And Here’s A Look Back At The Others) St. Patrick’s Day Gets Its Annual Google Doodle (And Here’s A Look Back At The Others)

As usual, Google is celebrating St. Patrick’s Day with a Doodle. Google has been doing this just about every year since 2000. Here’s a look at Google’s past St. Patrick’s Day doodles: 2013 2012 2011 2010 2009 2008 2007 2006 …

Netflix Acquires Streaming Rights To Two Feature-Length Pilots Netflix Acquires Streaming Rights To Two Feature-Length Pilots

Netflix has secured exclusive streaming rights to a couple of feature-length films from Fox Digital Studios, which are meant to serve as pilots for half-hour shows, reports Variety. One of these films, How to Be a Man, is already available, …

‘Community’ Cast And Co-Showrunner Speak At Google ‘Community’ Cast And Co-Showrunner Speak At Google

Jim Rash, Allison Brie, and Danny Pudi from NBC’s Community, along with co-showrunner Chris McKenna, recently participated in an “At Google” talk to answer questions about the show. Google has now made that available for everyone to watch. The talk …

Pinterest Just Made Shopping Easier Pinterest Just Made Shopping Easier

Pinterest has launched a new “Gifts” feed among the rest of its categories. The feed is meant specifically to get products that are actually for sale in front of users. The company calls it a “work-in-progress,” so we’ll likely see …

Google Takes Action On More Link Networks Google Takes Action On More Link Networks

In case you haven’t figured it out by now, Google is going after link networks, and taking action on them frequently. It’s not a good time to be involved with one, especially in Europe. Matt Cutts said this today on …

‘Mad Men’ Season 6 Gets Netflix Release Date ‘Mad Men’ Season 6 Gets Netflix Release Date

You know you’ve been waiting for Mad Men: Season 6 to come to Netflix. Soon, you won’t have to wait any longer. It’s coming this month. A spokesperson for Netflix has just informed us that it will become available on …

Here’s What’s About To Hit Netflix Here’s What’s About To Hit Netflix

As you know, content comes and goes on Netflix. Each week, we’re bringing you a list of titles that you’ll be able to stream in the U.S. in the coming days. This week, we learned that Netflix is getting three …

Colin Powell Is Now On The Salesforce Board Of Directors Colin Powell Is Now On The Salesforce Board Of Directors

Salesforce announced on Friday that it has appointed retired four-star general (and former National Security Advisor, Chairman of the Joint Chiefs of Staff, and Secretary of State) Colin Powell to its Board of Directors. His position actually went into effect …

Google Closes Wildfire To New Customers, Continues DoubleClick Integration Google Closes Wildfire To New Customers, Continues DoubleClick Integration

Google acquired Wildfire back in 2012 to bring its social media marketing services to its own customers. Last summer, Google started integrating Wildfire into the DoubleClick platform. Now, Google is going to “limit” its investments in the Wildfire Suite, and …

Google: Go Ahead And Disavow Links Even If You Haven’t Been Penalized Google: Go Ahead And Disavow Links Even If You Haven’t Been Penalized

Google suggests you go ahead and use its Disavow Links tool if you know of bad links you have out there, even if Google has not penalized you. If you only have a couple, don’t worry about it, but the …

Google Is Working On The ‘Next Generation’ Of Panda Google Is Working On The ‘Next Generation’ Of Panda

Google’s Matt Cutts spoke at the Search Marketing Expo on Thursday, and reportedly said that the search team is working on the “next generation” of the controversial Panda update, which will be softer and more friendly to small sites and …

Users Search For Specific Brands, Have To Scroll Past Competing Services From Google Users Search For Specific Brands, Have To Scroll Past Competing Services From Google

Website owners often complain that Google is pushing organic results down the search results pages by putting its own services at the top. Google’s response is something like, “You’re the corkscrew, and we’re the Swiss Army Knife.” One of our …

Google: We Use Author Rank In ‘Some Ways’ Google: We Use Author Rank In ‘Some Ways’

Last summer, Google launched “in-depth articles,” a section in the search results of some queries that highlights longer pieces related to the searched-for topic. Google’s Matt Cutts said this week (via Search Engine Roundtable) that “author rank” comes into play …