Quantcast
15,150
Posts
65,843
Comments

About Chris Crum

Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.
Yelp Grew Local Advertising Accounts 48% Over 2014 Yelp Grew Local Advertising Accounts 48% Over 2014

Yelp just released its earnings report for the fourth quarter and full year 2014. Net revenue for the quarter grew 56% year-over-year as the company grew local advertising accounts by 48% to approximately 84,000. To be clear, Yelp considers local …

Google Glass Will Be Back When It’s ‘Perfect’ Google Glass Will Be Back When It’s ‘Perfect’

Last month, Google Glass Explorer Edition went off the market. While it’s been pretty clear that the device would be back in one capacity or another, a plethora of articles have been written about how the device is “dead”. Glass …

Netflix Picks Up Series ‘The Get Down’ From Baz Luhrmann Netflix Picks Up Series ‘The Get Down’ From Baz Luhrmann

Netflix announced that it has picked up a new television series called The Get Down from Sony Pictures Television and director Baz Luhrmann (Moulin Rouge!, Romeo + Juliet, The Great Gatsby), which will premiere exclusively on the streaming provider next …

Facebook Forces Marketers To Get More Creative Facebook Forces Marketers To Get More Creative

Businesses using Facebook for marketing have been dealt a pretty bad hand over the past year. Facebook has drastically cut down the amount of organic reach Page posts typically receive, meaning fewer of any given Page’s fans are likely to …

Google And Twitter Partner On Search Again Google And Twitter Partner On Search Again

Google and Twitter have finally reached a new deal that will see Google indexing tweets in real time, according to a report from Bloomberg (and apparently confirmed by Re/code). The deal hasn’t been formally announced, and the terms are unknown. …

Netflix Announces Japan Launch Plans Netflix Announces Japan Launch Plans

Netflix announced its plans to launch in Japan in the fall. This is part of the company’s full global roll-out, which is planned to be be completed by the end of next year. “With its rich culture and celebrated creative …

Google Shows Call-To-Action Links For Quick Answer Results From Third-Party Sites Google Shows Call-To-Action Links For Quick Answer Results From Third-Party Sites

Back in November, people started noticing that Google was showing call-to-action link for some of its quick answer results. The only examples anyone produced at the time came from Google’s own pages. For example, “adwords negative keywords” showed some info …

Here’s What Sites Are Doing With Google’s New .HOW Domains Here’s What Sites Are Doing With Google’s New .HOW Domains

Google announced that Google Registry is now offering .HOW domain names. This is the third domain Google has launched following .みんな (which means “everyone”) in Japanese and .SOY (which means “I am” in Spanish) for U.S. Hispanics. .HOW is aimed …

Etsy Opens Up New Listing Manager To All Sellers Etsy Opens Up New Listing Manager To All Sellers

Etsy announced the release of a new suite of listing management tools for sellers, which the company says will improve the way they add and edit details about products. The new Listings Manager and Listings Process will roll out to …

Smaller SMBs More Afraid Of Increasing Online Marketing Budgets Smaller SMBs More Afraid Of Increasing Online Marketing Budgets

Last month, BrightLocal released some research looking at SMBs’ marketing strategies and budgets. It found that 34% of respondents allocate less than 10% of their marketing budgets to online channels while 50% allocate less than 30% and only 29% allocate …

Netflix Releases ‘Marvel’s Daredevil’ Teaser Trailer Netflix Releases ‘Marvel’s Daredevil’ Teaser Trailer

On Tuesday, Netflix released a teaser for a teaser of its upcoming Daredvil series. Now the actual teaser is here, and gives you a whole minute and a half to sink your teeth into. Last month, Netflix announced an April …

Twitter Advertising Just Got Easier For SMBs Twitter Advertising Just Got Easier For SMBs

Twitter just announced a new ad offering aimed at small and medium-sized businesses. It’s called Quick Promote, and lets advertisers promote their best performing tweets from the Tweet Activity dashboard. “Since we launched our self-service ad platform in 2013, we’ve …

Report Looks At Ad Viewability Trends, Fraud Report Looks At Ad Viewability Trends, Fraud

The viewability rate for publisher sourced ad inventory remained relatively unchanged at 52% during the fourth quarter, according to a new report from Integral Ad Science. Meanwhile, the level of ad fraud increased over the previous quarter, but still remained …

Google Touts Its Efforts To Combat Bad Ads Google Touts Its Efforts To Combat Bad Ads

Google released a new infographic looking at how it fought “bad advertising” on the web in 2014. If you’ll recall, Google released this video about how it makes ads safer back in 2012: The infographic is the latest look at …

Netflix Releases Teaser For Teaser For Marvel’s Daredevil Netflix Releases Teaser For Teaser For Marvel’s Daredevil

Netflix just uploaded a teaser for the teaser trailer of its upcoming show Marvel’s Daredevil. Yes, it’s a teaser for the teaser. The real teaser will come tomorrow. Prepare to be teased (about being teased). We’re told Daredevil will be …

Facebook Marketing Expert Mari Smith On Utilizing The Social Network’s New Features Facebook Marketing Expert Mari Smith On Utilizing The Social Network’s New Features

Over the past year, Facebook has crushed the organic reach of the posts published by many Pages. It’s harder than ever to get exposure in the News Feed without paying for it. Still, Facebook has launched new features, including tools …

Twitter’s Promoted Tweets Get Syndicated Twitter’s Promoted Tweets Get Syndicated

Twitter just announced Promoted Tweet syndication, which sees the company showing its ads outside of Twitter. This is starting with Flipboard and Yahoo Japan. There’s no question that Internet users experience Twitter in many places beyond Twitter itself, so it …

Google Adds Surveys To Ad Muting Google Adds Surveys To Ad Muting

Back in 2012, Google launched the “mute this ad” [x] icon for AdSense ads, enabling users to have more control over the ads they see. This appears in the corner of display ads on the Google Display Network. When a …

As StumbleUpon Sends More Traffic, CEO Talks Content Submission As StumbleUpon Sends More Traffic, CEO Talks Content Submission

It was only four short years ago that StumbleUpon was the biggest driver of social media traffic to websites. Look at this chart from StatCounter we shared in January, 2011. Was StumbleUpon a big traffic driver for your site back …

Here’s How The Top Super Bowl Ads Played On Social Media Here’s How The Top Super Bowl Ads Played On Social Media

So, were you wondering which of last night’s Super Bowl ads got the most buzz on social media? Engagor has put together an infographic looking at the top five, as well as total Super Bowl ad mentions across Twitter and …

Wouldn’t A Dislike Button Help Facebook Deal With This Issue? Wouldn’t A Dislike Button Help Facebook Deal With This Issue?

Late last week, Backchannel put out a very interesting report on Facebook using a group of human testers to help them figure out the type of content to show in the News Feed. Sometimes algorithms just aren’t enough. If your’e …

Firefox Deal Continues To Help Yahoo, Hurt Google Firefox Deal Continues To Help Yahoo, Hurt Google

In November, Yahoo and Mozilla entered a partnership that made Yahoo the default search experience on Firefox, replacing Google, which had held the spot for the past decade. The deal showed some great early results for Yahoo in terms of …

Netflix To Offer $1 Billion In Senior Notes As It Continues Content Expansion Netflix To Offer $1 Billion In Senior Notes As It Continues Content Expansion

Netflix just announced that it will offer a billion dollars in senior notes through an offering to qualified institutional buyers. Proceeds will be used for content acquisition, among other things. “The interest rate, redemption provisions, maturity date and other terms …

Google Now Just Got A Lot More Useful Google Now Just Got A Lot More Useful

Google Now may be getting a whole lot more useful as Google just announced that it’s integrating with third-party apps on Android. The company has already partnered with over 30 developers to bring new cards into the fold, giving users …