Most successful online businesses typically aim to make maximum profits. To reach this goal, these businesses greatly rely on SEO (Search Engine Optimization) and PPC (Pay Per Clic...
Man vs Machine has always been a complicated argument. In every industry, machines have replaced jobs and turned them into automated functions, but thereās one thing technology wil...
Small business often goes through several changes while they trying to drum up new business. Marketing by bringing attention to their online offers with paid advertising is a popul...
Google announced an updated ad experience for Google Maps on Android, iPhone and iPad today. Ads will now appear at the bottom of the screen when the user searches for something....
Google announced a change on Friday to how Quality Score is reported in AdWords. The company says the change was made so that it more closely reflects factors that influence visibi...
Google has added some new functionality to the Auction insights report in AdWords. Now, in addition to running the report for a single keyword, you can run it for groups of keyword...
Google announced on Wednesday the addition of new image extensions for AdWords ads. These allow advertisers to make their ads more visual with pictures relevant to their offers, an...
Google announced bulk uploads for ads and ad groups in AdWords today.
"Imagine you download a report from the Ads tab and want to test different creatives in ad groups that are...
The Yahoo Bing Network has been rolling out in seven new markets in Europe and six in Latin America, bringing the total to 22 countries.
"As we recently reported, search engine...
Microsoft and Yahoo have announced the Yahoo Bing Network as the official name for their combined search marketplace, which came about as the result of the companies' "...
It's an ongoing struggle for businesses to figure out how to get the most out of their marketing budgets. While email has proven time and time again to be an incredibly effective c...
Google says it wants to deliver a "simpler, more beautiful" experience across Google products, and the new AdWords design is the latest installment of that strategy.
Google anno...
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