analytics News

YouTube is talking about some new analytics features it has rolled out recently, including "time watched" and "annotation" reporting. The "Views" report has been enhanced to sh...

HootSuite Announces Webtrends Analytics Integration

HootSuite, a social media management platform used by businesses and organizations to organize their social marketing, ann...

Google Analytics Gets Some Ecommerce Updates

Google announced some updates it's making to Google Analytics tracking code and processing, specifically related to ecommerce. "These changes will allow you to better filter, se...

Twitter Adds Manually Promoted Tweets, Reporting to Self-Service Ad Platform

Today, Twitter is announcing two new features to their self-service adverti...

Wolfram Alpha Shows You A Whole Lot Of Personalized Facebook Data

Wolfram Alpha announced the launch of a pretty cool new personal Facebook analytics tool. All you have to do is type "facebook report" into Wolfram Alpha. Just click the button tha...

Google Analytics Gets New Shortcuts

Google announced the launch of Shortcuts in Google Analytics. These, as Google explains, are designed to get your the exact view you want of your data in "record time." Google...

Rand Fishkin Talks Twitter’s Impact On SEO

As previously reported SEOmoz has acquired Twitter analytics company Follower...

SEOmoz Acquires Twitter Analytics Company Followerwonk

SEOmoz announced that it has acquired Twitter Analytics company FollowerWonk. "In true Moz style, the 'Wonkers' will become 'Mozzers' whi...

Today Is Your Last Day to Use the Old Version of Google Analytics

Stubborn hold-outs, your time has come. Starting tomorrow, you're going to have to use the new version on Google Analytics. That's because Google announced today that they are o...

Google Adds A New Kind Of Referrer For Ad Clicks

Google announced today that it's making a change to how some clicks coming from Google appear in traffic logs and web analytics software, though Google Analytics itself will not be...

New Compete Data: Top Business And Tech Sites

Compete has released its new analytics numbers for May. Following is a list of some of the web's popular destinations for tech, business, s...

Yahoo Drops Analytics-Only Customers

Yahoo announced some changes to Yahoo Web Analytics. Specifically, it is discontinuing services for analytics-only customers and the Yahoo Web Analytics Consultant Network. "In...

Mad Men Gives Jaguar A Coastal Google Search Bump

[WARNING: Mad Men Season 5 spoilers ahead] This season of AMC's Mad Men has been thrilling, poignant, heartbreaking, surprising, and might possibly have catapu...

Google Analytics Switching Over To Core Reporting API Next Week

If you're a user of Google Analytics, then no doubt you're familiar with the Data Export API. You are also probably aware that Google...

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