About ten months ago, Google launched add-ons for Docs and Sheets, enabling users to get more functionality out of the products. Similar to how web browser extensions make browsers like Chrome more powerful, add-ons do the same for Google Docs…
IBM Watson Analytics Now Available In Beta
IBM announced that Watson Analytics is now available in beta. The offering was announced in September. It’s described as a natural language-based service to give businesses instant access to predictive and visual analytics tools. The company called it the biggest…
Google Analytics Gets An iPad App
It’s hard to believe that this is only just now happening, but Google finally announced an iPad app for Google Analytics. The announcement comes from Nikhil Roy in a Google+ post: As an analytics user, having data at your fingertips…
IBM And Twitter Announce Big Enterprise Data Partnership
Twitter and IBM announced a new partnership to give enterprises Twitter data through IBM tools and services. Essentially, it’s a combination of Twitter’s “public pulse” of real-time data and IBM’s cloud-based analytics, customer engagement platforms, and consulting services. IBM will…
Google Simplifies Analytics, AdSense Account Linking
Google announced that it has made it easier to link your Google Analytics account to your AdSense account. The process now requires fewer steps. Additionally, you can now link the AdSense account to multiple Analytics accounts. Google says linking the…
Pandora Now Offering Analytics for Its Musicians
Pandora, forever fighting the perception of some that it’s not exactly artist friendly, has just announced a new analytics platform called the Artists Marketing Platform (AMP). Pandora says it’s the best way to harness Pandora’s 76 million monthly active users,…
Adobe Announces New Mobile App Analytics Offering
Adobe announced a new mobile app analytics offering called Adobe Analytics – Mobile Apps, which is obviously aimed at helping marketers and developers measure the effectiveness of apps, and get a better idea of how people are using them on…
YouTube Gets Realtime Analytics Report
YouTube is now offering a realtime report for video publishers showing estimated views data for the last five published videos. The data is also available for any individual video. Google says the report can give you early insights into the…