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10 commentsMonday, February 18, 2008

Kijiji Shows Solid Growth

Craigslist not yet panicking

If, outside of this article, you haven't heard of Kijiji, here's betting you will.  According to new numbers from comScore, eBay's Craigslist-like property has seen some pretty impressive increases in unique visitor stats.

From a certain perspective, Kijiji's growth even looks like a sort of rampage.  Erick Schonfeld reports, "[T]he U.S. site alone has grown from 362,000 visitors in July, 2007 to 1.8 million in January . . . . .  In comparison, Microsoft's classified site, Windows Live Expo, attracted only 176,000 visitors in January, Yahoo Classifieds attracted 97,000, and neither Google's classifieds site nor Google Base even registers on comScore."

Kijiji Shows Solid Growth

So there go three huge corporations, and they didn't even have a chance in the beginning.

Yet no one's not quite ready to crown Kijiji king of the classifieds sites.  Put it on a graph against Craigslist - and pick a comScore, Hitwise, or Compete graph, it doesn't matter - and Kijiji gets stomped.  The line representing Kijiji pretty much disappears into the x-axis as Craigslist's marker climbs upward.

eBay owns 25 percent of Craigslist, so that isn't all bad from the auction company's point of view.  Still, there's no reason why eBay wouldn't want the site it owns in its entirety to do better, so it seems that a clash between Craigslist and Kijiji will eventually occur.

About the author:
Doug is a staff writer for WebProNews. Visit WebProNews for the latest eBusiness news.

1.8 million spammers

3/4 of those 1.8 million users no doubt are spammers, marketers with multiple accounts.  Find all these kids at forums.digitalpoint.com and other marketing forums.  Nothing new.  The same goes with Facebook, digg, myspace, etc.  Too many useless, duplicate, and dead accounts.

Kijiji and Craigslist? Blah!

I recently read a post on this from TechCrunch back in Feb 14th 2008 and was intrigued by Kijiji.

There have been numerous craigslist clones that have tried to duplicate craigslist, but unsuccessfully. The beauty of craigslist in my opinion is the fact that it has its roots and foundation in the 'community' at the 'ground level' if you will.

Craig Newmark the founder of Craigslist started with an email highlighting great events with the San Fransisco area and from there saw a need to a central place to freely announce events and eventually classifieds.

By having a slick corporate produced application like Kijiji it has been interesting to see it take off like this.

Plus the name. blah. I hated it. Now its growing on me, and obviously others.

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