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About Chris Crum

Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Follow Chris on Twitter, on StumbleUpon, on Pinterest and/or on Google: +Chris Crum.
Google Launches New Ranking Signal, Sets Date For Another Google Launches New Ranking Signal, Sets Date For Another

Google announced that it will be expanding its use of “mobile-friendliness” as a ranking signal beginning on April 21. That gives you a little less than two months to make sure your site fits the bill. The change will go …

FCC Sets Net Neutrality Rules, Everybody Weighs In FCC Sets Net Neutrality Rules, Everybody Weighs In

As you may have heard, the FCC announced today that it has set rules on net neutrality and an open Internet, which it says “will protect free expression and innovation on the Internet and promote investment in the nation’s broadband …

Google Expands Paid Search Into A New, Obvious Place Google Expands Paid Search Into A New, Obvious Place

Google announced the launch of paid search results on Google Play, which will help app makers get their products discovered and help Google add another revenue source. Google is only making the offering available to a limited set of users …

Twitter Now Has An Official WordPress Plugin Twitter Now Has An Official WordPress Plugin

Twitter announced the release of its official WordPress plugin, which brings various Twitter features and functionality together into one package for WordPress sites. Included are Twitter Cards, Analytics, Embedded tweets and video, the tweet button, the follow button, Twitter advertising, …

Google Starts Android For Work Program Google Starts Android For Work Program

Google just announced a new program called Android for Work. It’s basically self-explanatory in that its aim is to get more Android smartphones and tablets in use in the workplace. “Over a billion people today carry Android smartphones—devices that are …

Flash Continues To Die As Google Automatically Converts Ads Flash Continues To Die As Google Automatically Converts Ads

Google announced on Wednesday that it will start converting all Flash ads to HTML5 automatically. The company presents this as an opportunity for advertisers to access more inventory. In a post on Google+, Google says, “Over half of time spent …

Google Tests B2C Chat From Search Results Google Tests B2C Chat From Search Results

Google is testing a new feature for businesses, which would enable them to live chat with prospective customers when the user finds them in search results. The feature appears to have been first spotted by Matt Gibstein, who pointed it …

Ad Viewability Contention Rages On Ad Viewability Contention Rages On

If there’s one hot topic in online advertising in 2015, it’s viewability. Google and Facebook have both been talking about viewability efforts of late. Google recently rolled out viewability reporting across its ad platforms. Facebook talked last week about what …

Franchise SMBs To Spend 1/2 Of 2015 Ad Budgets Online Franchise SMBs To Spend 1/2 Of 2015 Ad Budgets Online

Franchise small and midsize businesses plan to spend about half of their annual ad budgets on digital, according to a new report from BIA/Kelsey. It found that these businesses, on average, spent $87,165 on advertising and promotion during the 12 …

Here’s A Preview Of What’s Coming To (And Going Away From) Netflix in March Here’s A Preview Of What’s Coming To (And Going Away From) Netflix in March

As you know, content comes and goes on Netflix. Each week, we’re bringing you a list of titles that you’ll be able to stream in the U.S. in the coming days. As always, dates are subject to change. This time, …

Improvements Facebook Has Made On Its Way To 2 Million Active Advertisers Improvements Facebook Has Made On Its Way To 2 Million Active Advertisers

Facebook announced that it has reached over two million active advertisers, up from 1.5 million about half a year ago and 1 million a year-and-a-half ago. “Roughly 35% of US small businesses don’t have a web presence at all, but …

Will Promoted Tweet Syndication ‘Torpedo’ Ad Creativity? Will Promoted Tweet Syndication ‘Torpedo’ Ad Creativity?

Earlier this month, Twitter announced Promoted Tweet syndication, which sees the company showing its ads outside of Twitter. Promoted Tweets appear on third-party services beginning with Flipboard (which now has a desktop experience in addition to its mobile apps) and …

Would You Trust Google Inbox For Your Work Email? Would You Trust Google Inbox For Your Work Email?

Last fall, Google launched Inbox by Google, a new email app, which it hopes will one day replace Gmail for both people and businesses. It’s still unclear if that will be a mandatory change for Gmail users somewhere down the …

You’re Going To Have A Hard Time Spamming Pinterest You’re Going To Have A Hard Time Spamming Pinterest

Spam has historically been a problem on Pinterest, but it’s becoming less of one, according to the company. That’s a good thing considering that it’s now getting into monetization, and offering advertising options. Have you noticed a significant decrease in …

Google Adds Call-Only Campaigns To AdWords Google Adds Call-Only Campaigns To AdWords

Google announced the launch of new call-only campaigns for AdWords. These let businesses reach customers by prominently showing their phone number, business description, and a call button on the search results page. “People are living their lives online and engaging …

Yahoo Mail Gets New Search Features Yahoo Mail Gets New Search Features

Yahoo announced the launch of some new search features for Yahoo Mail including easier folder search, refined search, and search suggestions. “Your inbox is the perfect digital memory – from photos to documents, travel plans to shopping orders, events and …

Here’s What’s Coming To Netflix In The Next Week Here’s What’s Coming To Netflix In The Next Week

As you know, content comes and goes on Netflix. Each week, we’re bringing you a list of titles that you’ll be able to stream in the U.S. in the coming days. As always, dates are subject to change. This week …

Instagram For Business: Where To Start Instagram For Business: Where To Start

Instagram is about four and a half years old now, and has over 300 million users, but a lot of businesses are still just trying to get started with a presence on the visual social network. Some have been nailing …

Pinterest For Business: What Works Best Pinterest For Business: What Works Best

We’ve been talking a lot lately about optimizing for Pinterest search. Pinterest is, after all, the second leading driver of social media traffic referrals according to Shareaholic, and it has been significantly improving its search experience. Pinterest is now giving …

Revleap Wants Businesses Wronged By Yelp To Help Fund Its Legal Defense Revleap Wants Businesses Wronged By Yelp To Help Fund Its Legal Defense

As previously reported, Yelp recently filed a lawsuit against a company called Revleap, claiming to “take a stand against misleading ‘reputation management’ companies”. Revleap, which seeks to get businesses a “large constant flow of positive reviews that stay on top …

Yahoo Launches Mobile Developer Suite Yahoo Launches Mobile Developer Suite

Yahoo kicked off its first Mobile Developer Conference on Thursday, introducing a new mobile developer suite. “Designed to help developers understand, measure, advertise, monetize, and enhance their apps, the suite includes five new products, including Flurry Analytics Explorer, Yahoo App …

LinkedIn Extends Ads To Publisher Sites LinkedIn Extends Ads To Publisher Sites

There’s something of a trend happening with social media advertising platforms expanding to reach customers on third-party websites away from the actual social networks themselves. LinkedIn is now joining in. The company announced the launch of the LinkedIn Lead Accelerator …

Google Inbox Adds Tablet, Browser Support Google Inbox Adds Tablet, Browser Support

Last fall, Google launched Inbox by Google, a new email app, which it hopes will one day replace Gmail as the email experience people like to use. It’s still only available by invitation, but eventually it’s going to be available …

Little Caesars Pretzel Pizza To Be Back?

Update: An official spokesperson for Little Caesars gave us this statement: “Soft Pretzel Crust Pepperoni Pizza was originally available from September 1 – October 26, 2014. We extended that LTO twice, through last week due to demand. Pretzel pizza is …