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Author Archive for: ‘Chris Crum’

Demandware Compares iOS/Android For Shopping

Demandware Compares iOS/Android For Shopping

Demandware recently released its Shopping Index for Q2, finding that phones accounted for 94% of the increase in visits and 74% of the increase in basket creation. By the end of the year, it says, phones will be the most trafficked digital shopping device. They also looked at how Android and iOS compare. Demandware’s Rick Kenney writes: We re-examined the …

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Test Your Google Analytics Implementation With Tag Assistant Recordings

Test Your Google Analytics Implementation With Tag Assistant Recordings

Google announced the launch of Google Tag Assistant Recordings, which is aimed at helping you instantly validate your Google Analytics or Google Analytics Premium implementation. It looks for data quality issues and if it finds them, lets you troubleshoot them and recheck them immediately. The offering is available as part of the Google Tag Assistant Chrome Extension. It works with …

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Study Finds People Are ‘Practically Addicted’ To Email

Study Finds People Are ‘Practically Addicted’ To Email

When it comes to email, people just can’t seem to get enough. That’s the main takeaway form a new study conducted by Adobe. Sure, the conventional wisdom might be that people are sick of getting so much email, but the reality paints a different picture. People are checking their email constantly. Adobe surveyed over 400 white collar workers in the …

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Infographic Looks At Stages Of B2B Digital Marketing Journey

Infographic Looks At Stages Of B2B Digital Marketing Journey

Find and Convert released the following infographic earlier this year, but it was just brought to our attention by a post at Social Media Today. It looks at the B2B Digital Marketing Journey, breaking it down into three main stages. While the graphic is based on anecdotal experiences from a digital marketing agency with B2B clients rather than research findings, …

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You Can Now Add Your App Content To Google News

You Can Now Add Your App Content To Google News

Google announced that publishers can now add mobile app URLs to Google News via the Google News Publisher Center. The Publisher Center was launched last year as a destination where publishers can make changes to their news site details, update section URLs, label sections, etc. In a Google News help forum post (via Search Engine Roundtable), community manager Stacie Chan …

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You Can Now Pin Tweets From iOS And Android

You Can Now Pin Tweets From iOS And Android

Last year, Twitter introduced a new style of user profile, and one of the best features was the ability to pin tweets to the top of your page. Despite Twitter’s typically mobile-first nature, however, you couldn’t do this from the mobile apps. That changes now. Twitter announced that you can now pin tweets from Android and iOS: Starting today, you …

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Google Is Implementing A Major Change On Tuesday

Google Is Implementing A Major Change On Tuesday

Google is continuing its efforts of driving nails into Flash’s coffin. In June, the company announced it would start automatically pausing Flash in Chrome in an effort to save the battery life of users’ computers and improve performance. The company announced this week that this functionality will begin rolling out on Tuesday, September 1. With this in mind, there are …

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Google Launches Structured Snippet Extensions For AdWords

Google Launches Structured Snippet Extensions For AdWords

Google announced that it is starting to roll out structured snippet extensions for text ads. These enable advertisers to provide structured information to show up in their ads. You can select a predefined header and enter a list of customized values that make sense for your business. Google uses the example of a hotel brand promoting a hotel property and …

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Is Google Right About Its ‘Value To Businesses’ Of All Sizes?

Is Google Right About Its ‘Value To Businesses’ Of All Sizes?

In April, after a five-year-long investigation, the European Commission announced it had sent a Statement of Objections to Google alleging it has abused its dominant position in the markets for general internet search services by favoring its own comparison shopping product in general search pages. Do you think Google should be penalized? Let us know in the comments. It said …

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Yelp Experiments With Categorized Photo Browsing

Yelp Experiments With Categorized Photo Browsing

Yelp announced a new way to browse photos – by category. You can now browse by things like food, interior, outside, drink, and menu. The feature comes as the company has been experimenting with using neural networks to learn more about the content in user photos. “Each photo a Yelp community member takes provides meaningful information to other people, but …

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Google Redesigns In-App Interstitial Ads

Google Redesigns In-App Interstitial Ads

Google announced a new look for the interstitial in-app ad format (full screen ads) that run on apps in the AdMob network and DoubleClick Ad Exchange. The ads include a cover photo, a round install button, matching color schemes, the app’s rating, and a screenshot gallery under “more images”. Here’s the before and after: “Our app install formats have driven …

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Square Gives Businesses New Appointments App

Square Gives Businesses New Appointments App

Square announced the launch of an appointments app for businesses, aptly called Square Appointments. The company first launched its appointment management tool a little over a year ago. “Difficulties with juggling schedules is a pain point we hear a lot from salons, barber shops, health and wellness providers, and other service professionals,” Square says. “That’s why we designed Square Appointments, …

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