Tag: semper

The Intersection Of Marketing And Real-Time Search
Thanks to Bing and Google, the concept of real-time search is going mainstream, with content created just seconds ago showing up in search results on a regular basis.  A se...
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Marketing Lessons from a Guy in His Underwear
As you might imagine, social media marketing is one of the most discussed topics throughout the BlogWorld & New Media Expo this week in Las Vegas. Thousands of people are ga...
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Eventbrite Puts A Price On Social Sharing
Twitter, LinkedIn, and especially Facebook are valuable marketing tools in a quantifiable sense, according to new data from Eventbrite.  Eventbrite, which deals in online t...
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Online Advertising Sets a New Record
In the first half of 2010, online ad revenues in the U.S. reached $12.1 billion, setting a new half-year record. The total also represented an 11.3% increase over the same perio...
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Will The Web Do for TV What It’s Done For Print?
TV is going through a revolution right now. That's going to be felt more on a mainstream level over the next couple years. Connected TVs and TV-related devices are coming out fa...
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A Cloud of Missed Opportunities
Cloud computing is responsible for a large amount of untapped marketing opportunities for businesses of all sizes. We tend to think about enterprise level businesses when we thi...
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Humanizing Your Brand is Inexpensive and Can Pay Off
Consumers like brands that they can identify with, and it's hard to identify with a business itself unless you can get to know a little bit about it. Social media and online vid...
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Mitsubishi Launches Online Test Drive Campaign
Mitsubishi said today it is hosting an online test drive of its new 2011 Outlander Sport starting November 1st through November 10th .  People in the U.S. wh...
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Android Continues to Demand Marketers’ Attention at a Growing Pace
Earlier this year, we asked which would be more critical to...
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Samsung Reportedly Dropping Symbian Support By End of the Year
Samsung is reportedly dropping support for the Symbian operating system. Accordi...
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Google Talks Hyperlocal Mobile Ads
Google has hyperlocal search ads for mobile search, which the company has highlight...
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What Adobe Scene7 Update Means for Marketers and Developers
Adobe's mobile plans are not just about Flash. The company announced an upgrade to its Scene7 offering, which has implications for both mark...
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Google to Offer Interesting New Display Ad Formats
While you may not tend to think about display ads when you think about Google, the company seems to be working hard to change that. Google says display advertising is at the hea...
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Yahoo and Ad Council Launch “Create for a Cause” Contest
Yahoo and the Ad Council have announced the launch of the 2010 "Create for a Cause" contest. The competition looks t...
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