4 Fast-Rising Digital Marketing Trends Leading Into 2019

Digital marketing is now firmly embedded in our day-to-day lives; we start our day with newsletters and check our Facebook before bed. Its influence will continue to grow in 2019, and new advertising trends built on today’s digital innovations will…

Blippar CEO: AR Will Be as Ubiquitous as the Internet

The co-founder & CEO of augmented reality platform company Blippar, Ambarish Mitra, told an audience at the Web Summit in Lisbon, Portugal that within 5-7 years AR will be as ubiquitous as the Internet itself.

Scott Belsky: Augmented Reality Will Be Bigger than the Web

Adobe’s Scott Belsky says that augmented reality will be as big or bigger than the Web itself. “Augmented reality, to me, is the next major medium,” says Belsky. “I actually would go on the record saying that I think someday AR will be as big, if not bigger, than the Web because it will literally be everywhere.”

eBay’s New AR Feature Makes Finding the Right Shipping Box a Lot Easier

eBay has now made it easier for sellers to ship their items by using augmented reality to pick the right USPS box, the company announced in a Monday press release. Using Google’s ARCore platform on Android, eBay leverages motion tracking…

eBay Plans to Add AR Features to Enhance Shopping Experience

eBay is on a quest to make shopping more interactive and enjoyable by incorporating augmented reality into the buying process. The company has even tapped the services of expert data scientist Jan Pedersen to ensure that they’re on the right…

Microsoft Develops New Chip for Hololens 2; Promises No Lag, Real-Time Processing

Microsoft revealed that its next-generation Hololens will pack quite a punch. Scheduled for a 2019 release, the new gadget will arrive with an all-new, more powerful artificial intelligence (AI) chip. Augmented reality (AR) technology has been steadily gaining ground in…

Google Glass Makes a Comeback with Focus on Enterprise Market

Many critics viewed Google Glass as an expensive failure in the consumer market soon after the product launched in February of 2013. The lack of practicality coupled with its hefty $1,500 price tag rendered it unfavorable to the public. In…

New Gadget Allows iPhone to Print ‘Moving’ Pictures

Mobile printing startup Prynt has unveiled their latest gadget that can print colored photos in just 30 seconds, and makes use of augmented reality to produce “moving” pictures. The gadget is certainly cool, but don’t expect to get high-quality images. The…

5 Digital Marketing Trends You Should Be Paying Attention to in 2017

When it comes to digital marketing, content is still king. Content marketing comprised 20.3% of the digital marketing techniques implemented so far in 2017, although big data (crunching numbers to reveal buying patterns, for instance) is quickly gaining a foothold…

Zuckerberg: Virtual Reality will be the Most Social Platform Ever!

Mark Zuckerberg says that virtual reality will be the most social platform that ever existed. Zuckerberg hosted an in-person Q&A in Rome, Italy Friday when he focused in on virtual reality when asked if Facebook change our lives as much…