Starting Wednesday, YouTube began running ads on some content creators’ videos without sharing the revenue those ads bring in.
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Google Ads Beta May Add Keywords Automatically, Result In Overspending
A new Google Ads beta may result in overspending, as a result of keywords being added without users’ knowledge.

It’s “Game On” for Buffalo Wild Wings New Brand Architecture, Says CMO
“When I think of brand architecture it really gets to the essence of the brand,” says Buffalo Wild Wings CMO Seth Freeman. “The essence of the brand is around this idea of camaraderie and ritual and something that we like to call “game on.”

Are Big Physical Tech Conferences Dead?
CEOs around the country and the world are debating whether they should abandon expensive physical conferences altogether once the pandemic restrictions are lifted.

COVID-19 Continues to Reshape Advertising
The Interactive Advertising Bureau (IAB) has released a report demonstrating how much COVID-19 has impacted advertising.

Stitch Fix CEO Says Localization and Brand Marketing are Key
Stitch Fix founder and CEO Katrina Lake says that “we are still early in the journey but have learned a lot in the last couple of years on the marketing front.”